Selling Style: Clothing And Social Change At The Turn Of The Century,New

Selling Style: Clothing And Social Change At The Turn Of The Century,New

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As the turn of the twentieth century approached, clothing and fashion reflected Americans' concerns with the rapidly changing social and cultural landscape. Clothing helped define social status, relationships between men and women, and ideals of American citizenship. The heightened importance of mass media, especially advertising, during this period set in motion changes in many industries, but most notably in fashion. In Selling Style, Rob Schorman documents the fascinating and important relationship among clothing, gender roles, and cultural expectations at a significant moment in American history.Men were the first to adopt readymade clothing en masse, and during this period most wore factorymade suits that were produced in large quantities. In contrast, the acceptance of readymade apparel in women's fashion lagged far behind, and much clothing for women continued to be custommade for the individual. Changes in production techniques and consumer markets in part shaped this development in the clothing industry, but according to Schorman the root cause of the schism between men's and women's apparel was culturally driven.By examining changing styles and attitudes toward fashion as expressed in advertisements, popular magazines, mailorder catalogs, and etiquette books, Selling Style reveals that wider social dynamics and gender roles had a much more significant influence on the clothing industry than historians have found. The book also depicts the advance of consumerism as more piecemeal and conflicted than previous histories imply, with cultural values continually made and remade through everyday acts of consumption, and in the process providing the groundwork for twentiethcentury approaches to gender, selfhood, and national identity.

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Shipping & Returns

Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.

Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.

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Warranty

We provide a 2-year limited warranty, from the date of purchase for all our products.

If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.

This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).

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We accept payments with :
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