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Selling Today: Partnering to Create Value (13th Edition),New
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For courses in Sales and Personal Selling.Extensive, realworld applications, carefully integrated with current personal selling concepts.Selling Today: Partnering to Create Value helps students understand the value of developing their personal selling skills by exposing them to a careful integration of personal selling academic theory and realworld applications. And with the largest number of learn by doing materials available in any personal selling text, Manning/Ahearne/Reece offers instructors a variety of teaching tools to strengthen the learning process. As the developed nations of the world transition from a production focus to a salesandservice focus, this cuttingedge new edition prepares students to succeed as members of a new generation of businesspeople.MyMarketingLab for Selling Today is a total learning package. MyMarketingLab is an online homework, tutorial, and assessment program that truly engages students in learning. It helps students better prepare for class, quizzes, and examsresulting in better performance in the courseand provides educators a dynamic set of tools for gauging individual and class progress.This program will provide a better teaching and learning experiencefor you and your students. Heres how:Improve Results with MyMarketingLab: MyMarketingLab delivers proven results in helping students succeed and provides engaging experiences that personalize learning. Help Students Apply Concepts: The Reality Selling Today Videoswhich feature eleven roleplay scenariosallow students to assume the role of a salesperson in selling scenarios that are relevant in todays competitive environment. Encourage Critical Thinking: Participation in an exciting business entitled Gra Issues provides students with an introduction to a range of reallife ethical dilemmas, and it stimulates indepth thinking about the ethical consequences of their decisions and actions. Keep Your Course Current and Relevant: A highly interactive simulated website has been added to this edition.Note: You are purchasing a standalone product; MyMarketingLab does not come packaged with this content. If you would like to purchase both the physical text and MyMarketingLab search for ISBN10: 0133763501/ISBN13: 9780133763508. That package includes ISBN10: 0133543382/ISBN13: 9780133543384 and ISBN10: 0133766608/ISBN13: 9780133766608.MyMarketingLab is not a selfpaced technology and should only be purchased when required by an instructor.
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This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.