Title
Services Marketing: Concepts, Strategies, & Cases,Used
Delivery time: 8-12 business days (International)
Examine the use of services marketing as a competitive tool from a uniquely broad perspective with SERVICES MARKETING: CONCEPTS, STRATEGIES, AND CASES, 5E. Using a readerfriendly, streamlined structure, this book explores services marketing not only as an essential focus for service firms, but also as a competitive advantage for companies that market tangible products. Real examples feature businesses from industries both within and beyond the nine service economy supersectors: education and health services, financial activities, government, information, leisure and hospitality, professional and business services, transportation and utilities, wholesale and retail trade, and 'other services.' Cuttingedge data addresses current issues, such as sustainability, technology, and the global market, give you valuable insights for business success. A new online format additional features and flexibility to keep you up to date with the latest advances.
By changing our most important processes and
products, we have already made a big leap forward. This ranges from the
increased use of more sustainable fibers to the use of more
environmentally friendly printing processes to the development of
efficient waste management in our value chain.
⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.
Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
Secure Payment
Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.
Secure Payment
Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.
Related Products
You may also like
Frequently Asked Questions
- Q: What is the main focus of 'Services Marketing: Concepts, Strategies, & Cases'? A: 'Services Marketing: Concepts, Strategies, & Cases' primarily focuses on the role of services marketing as a competitive tool, exploring its significance for both service firms and companies that market tangible products.
- Q: Who is the author of this book? A: The book is authored by K. Douglas Hoffman.
- Q: How many pages does the book contain? A: The book contains 480 pages.
- Q: What edition is this book? A: This is the 5th edition of 'Services Marketing: Concepts, Strategies, & Cases'.
- Q: When was this book published? A: The book was published on January 1, 2016.
- Q: What type of binding does this book have? A: The book is available in hardcover binding.
- Q: Is this book suitable for beginners in marketing? A: Yes, the book features a reader-friendly structure that makes it suitable for beginners as well as those looking to deepen their knowledge of services marketing.
- Q: What industries does the book cover? A: The book covers various industries including education, health services, financial activities, government, information, leisure and hospitality, professional and business services, transportation, utilities, wholesale and retail trade, and other services.
- Q: Does the book address current issues in services marketing? A: Yes, the book includes cutting-edge data on current issues such as sustainability, technology, and the global market.
- Q: What can I expect from the new online format of the book? A: The new online format provides additional features and flexibility, ensuring you have access to the latest advances in services marketing.