Title
Shoot, Edit, Share: Video Production for Mass Media, Marketing, Advertising, and Public Relations,New
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Shoot, Edit, Share is an interactive, accessible introduction to video production techniques, concepts, and terminology. With the increasing availability of affordable video equipment, many students and professionals need to learn the basics of video production without being overwhelmed by technical details and equipment lists. Covering preproduction, production, editing in post, and distribution, this book shows you how to produce video quickly and effectively for a range of clients, from commercial firms to community service organizations.Key features include:A companion website including video interviews with professionals that demonstrate and reinforce techniques covered in the book;Servicelearning exercises that engage readers in realworld learning experiences, encouraging them to interact with their communities and new clients;Clear, easy to follow and heavily illustrated guides for all of the equipment and processes that go into video production;Focus on creating stories for a target audience, and building convincing and engrossing narrative through videos;A thorough breakdown of all the techniques needed in postproduction, through editing, welldesigned graphics, and quality sound;A bestpractices guide to viral videos, sharing video content online and increasing its exposure on social media sites;QR codes throughout the book, that when scanned, demonstrate video techniques and concepts related to what was read.
⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.
- Q: What is the main focus of 'Shoot, Edit, Share'? A: 'Shoot, Edit, Share' focuses on providing an accessible introduction to video production techniques, concepts, and terminology, catering to both students and professionals.
- Q: Who is the author of this book? A: The author of 'Shoot, Edit, Share' is Kirsten Johnson.
- Q: What topics are covered in this book? A: The book covers preproduction, production, post-production editing, and distribution, along with best practices for creating engaging video content.
- Q: Is there any online content associated with this book? A: Yes, the book includes a companion website that features video interviews with professionals demonstrating the techniques discussed in the book.
- Q: How does this book help with real-world learning? A: The book includes service-learning exercises that engage readers in practical experiences, encouraging interaction with communities and clients.
- Q: What type of binding is used for this book? A: 'Shoot, Edit, Share' is available in paperback binding.
- Q: How many pages does this book contain? A: The book contains 188 pages.
- Q: When was 'Shoot, Edit, Share' published? A: The book was published on November 4, 2016.
- Q: What edition of the book is available? A: This book is in its first edition.
- Q: What are the key features of this book? A: Key features include illustrated guides, QR codes for video demonstrations, focus on storytelling, and a guide to viral video best practices.