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Bindng
Sin and Syntax: How to Craft Wickedly Effective Prose
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Want your writing to sell, shock, or just sing? The acclaimed author of Wired Style presents a hip, realworld guide to the rules of grammarand when to break them.Todays writers need more spunk than Strunk. Whether crafted for the Great American Novel, Madison Avenue advertising, or Grammy Awardwinning rap lyrics, memorable writing must jump off the page. Now, from copy veteran Constance Hale comes a fun, informative, indispensable guide to taking your writing from ordinary to extraordinary.Sin and Syntax is more than just a style manual with examinations of sentence structure and parts of speech. In addition to spelling out the basic rules, Constance Hale teaches you whenand howto effectively break them. Chock full of examples from traditional and nontraditional prosefrom advertising jingles to song lyrics to literary classicsSin and Syntax shows you why learning to sin will make you a better writer. Discover how to:Distinguish between words that are pearls and words that are potatoesInnovate with adjectives to avoid clichsAvoid couch potato thinking and commitment phobia when choosing verbsUse literary devices such as onomatopoeia, alliteration, and metaphorPLUSYoull learn:How Rich Little boosted his comedy career with the perfected use of one particular interjectionWhy Muhammad Alis syntactically surprising speech worked as well as his jabsWhich famous opening line from American literature contains no subject whatsoeverA perfect display of Hales own literary principles, Sin and Syntax, with its clear, crisp, modern approach to style, will be an essential guide for all those who want to improve their command of the English language.
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