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Small Business Management: Creating a Sustainable Competitive Advantage,Used
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Now with SAGE Publishing!Timothy S. Hattens Small Business Management: Creating a Sustainable Competitive Advantage, Seventh Edition equips students with the tools they need to navigate the important financial, legal, marketing, managerial, and operational decisions to help them create and maintain a sustainable competitive advantage in small business. Strong emphasis is placed on application with Experiential Learning Activities and application of technology and social media throughout. New cases, realworld examples, and illuminating features spotlight the diverse, innovative contributions of small business owners to the economy. Whether your students dream of launching a new venture, purchasing a franchise, managing a lifestyle business, or joining the family company, they will learn important best practices for competing in the modern business world.New to this Edition Experiential Learning Activities provide students with handson opportunities to practice their small business management skills. Tech in Action boxes highlight how small business owners can leverage technology, big data, and social media. Issues in Small Business boxes prompt critical thinking on current issues. Small Business in Action videos showcase stories and interviews from a wide variety of small business owners. How To. . . videos provide students with instructions and examples of basic business tasks such as performing a breakeven analysis, understanding income statements, and forecasting demand.
⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.
- Q: What are the key topics covered in 'Small Business Management: Creating a Sustainable Competitive Advantage'? A: The book covers essential topics such as financial management, legal considerations, marketing strategies, managerial decisions, and operational practices necessary for establishing a sustainable competitive advantage in small businesses.
- Q: Who is the author of this book? A: The author of 'Small Business Management: Creating a Sustainable Competitive Advantage' is Timothy S. Hatten.
- Q: What is the publication date of the seventh edition? A: The seventh edition of this book was published on January 23, 2019.
- Q: How many pages does this book have? A: The book consists of 512 pages.
- Q: Is this book suitable for beginners in small business management? A: Yes, the book is designed to equip students with practical skills and knowledge, making it suitable for beginners as well as those with some experience in small business management.
- Q: What type of binding does this book have? A: This book is available in paperback binding.
- Q: Are there any experiential learning activities included in the book? A: Yes, the book includes experiential learning activities that provide hands-on opportunities for students to practice small business management skills.
- Q: Does the book include real-world examples? A: Yes, it features new cases and real-world examples that highlight the contributions of small business owners to the economy.
- Q: What are 'Tech in Action' boxes? A: The 'Tech in Action' boxes illustrate how small business owners can utilize technology, big data, and social media effectively.
- Q: Is this book suitable for someone interested in starting their own business? A: Absolutely, the book provides valuable insights and best practices for individuals interested in launching new ventures, purchasing franchises, or managing small businesses.