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Social Data Analytics: Collaboration For The Enterprise (The Morgan Kaufmann Series On Business Intelligence),Used
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Social Data Analytics is the first practical guide for professionals who want to employ social data for analytics and business intelligence (BI). This book provides a comprehensive overview of the technologies and platforms and shows you how to access and analyze the data. You'll explore the five major types of social data and learn from cases and platform examples to help you make the most of sentiment, behavioral, social graph, location, and rich media data. A fourstep approach to the social BI process will help you access, evaluate, collaborate, and share social data with ease.You'll learn everything you need to know to monitor social media and get an overview of the leading vendors in a crowded space of BI applications. By the end of this book, you will be well prepared for your organizations next social data analytics project. Provides foundational understanding of new and emerging technologiessocial data, collaboration, big data, advanced analytics Includes case studies and practical examples of success and failures Will prepare you to lead projects and advance initiatives that will benefit you and your organization
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This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.