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Social Media Communication: Concepts, Practices, Data, Law and Ethics,Used
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In the second edition of Social Media Communication: Concepts, Practices, Data, Law and Ethics, Jeremy Harris Lipschultz presents a widescale, interdisciplinary analysis and guide to social media. Examining platforms such as Facebook, Instagram, Snapchat, LinkedIn, YouTube and Pinterest, this book explores and analyzes journalism, broadcasting, public relations, advertising and marketing. Lipschultz focuses on key concepts, best practices, data analyses, law and ethicsall promoting the critical thinking professionals and students need to use new networking tools effectively and to navigate social and mobile media spaces. Featuring historical markers and contemporary case studies, essays from some of the industrys leading social media innovators and a comprehensive glossary, this practical, multipurpose textbook gives readers the resources theyll need to both evaluate and utilize current and future forms of social media.For more information about the book, supplementary updates and teaching materials, follow the Social Media Communication Facebook page, @JeremyHL on Twitter and the UNO Social Media Lab on SlideShare.Facebook:www.facebook.com/SocialMediaCommunicationTwitter:@JeremyHL #UNOSML #SMC2018 #SMProfsSlideShare:www.slideshare.net/jeremylipschultz
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- Q: What topics does 'Social Media Communication' cover? A: The book covers a wide range of topics including journalism, broadcasting, public relations, advertising, and marketing in the context of social media. It also discusses key concepts, best practices, data analyses, law, and ethics related to social media.
- Q: Who is the author of 'Social Media Communication'? A: The author of 'Social Media Communication: Concepts, Practices, Data, Law and Ethics' is Jeremy Harris Lipschultz.
- Q: What is the publication date of the second edition? A: The second edition of the book was published on July 11, 2017.
- Q: How many pages does 'Social Media Communication' have? A: The book contains a total of 396 pages.
- Q: What is the binding type of this book? A: The binding type of 'Social Media Communication' is paperback.
- Q: Is 'Social Media Communication' suitable for students? A: Yes, the book is designed for students and professionals, providing critical insights and resources to effectively navigate social and mobile media spaces.
- Q: Does the book include case studies? A: Yes, it features contemporary case studies and essays from industry leaders in social media.
- Q: Where can I find supplementary materials for the book? A: Supplementary updates and teaching materials can be found on the Social Media Communication Facebook page, as well as on Twitter and SlideShare.
- Q: What edition of the book is currently available? A: The currently available edition is the second edition.
- Q: Is this book considered new or used? A: The item condition is listed as new.