Social Media Playbook for Business: Reaching Your Online Community with Twitter, Facebook, LinkedIn, and More,Used

Social Media Playbook for Business: Reaching Your Online Community with Twitter, Facebook, LinkedIn, and More,Used

In Stock
SKU: SONG0313386269
Brand: Bloomsbury Academic
$21.51 $30.73
Save $9.22
Quantity
Add to wishlist
Add to compare

Processing time: 1-3 days

US Orders Ships in: 3-5 days

International Orders Ships in: 8-12 days

Return Policy: 15-days return on defective items

Payment Option
Payment Methods

Help

If you have any questions, you are always welcome to contact us. We'll get back to you as soon as possible, withing 24 hours on weekdays.

Customer service

All questions about your order, return and delivery must be sent to our customer service team by e-mail at yourstore@yourdomain.com

Sale & Press

If you are interested in selling our products, need more information about our brand or wish to make a collaboration, please contact us at press@yourdomain.com

This practical guide can help any business or organization make sense of the social media buzz and build a successful online community.Social media can be an incredibly powerful marketing tool that brings a company or organization huge rewards. But for beginners in this new world, the potential risks are also high. Consumers are particularly passionate in the online world; the most active social networkers are poised to be your brand's gushing fansor your most scathing critics. Both multimilliondollar profits and selfinflicted PR fiascos are possible via social media.This guidebook begins by defining "social media," "social networking," and other terms that may be ambiguous, then details what recent market research reveals about the scope and growth rate of the social media landscape. Realworld examples of both large and small organizations who have successfully implemented social media strategies are showcased, and the hype and failed promise of famous flashinthepan social networks are examined. The author outlines a comprehensive strategy for success with social media, including practical information on watching metrics, establishing beachheads, determining your driver, building a checklist of driver "amplifications," and combating the "what now?" factor.

⚠️ WARNING (California Proposition 65):

This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.

For more information, please visit www.P65Warnings.ca.gov.

Recently Viewed