
Title

Stand und Perspektiven der Eventforschung (Markenkommunikation und Beziehungsmarketing) (German Edition),Used
Delivery time: 8-12 business days (International)
Product Description Dieser Band enthlt die interdisziplinren Beitrge der ersten Konferenz zum Thema Eventforschung Stand und Perspektiven am 30. Oktober 2009 an der TU Chemnitz. Review 'Dieser Band lohnt sich fr alle, die ber den Tellerrand blicken wollen und jenseits der Moden, die auch und gerade das EventGeschft beherrschen, sich fundiert auf 165 gewichtigen Seiten mit einem wesentlichen Phnomen der konomischen Moderne beschftigen wollen.' Event Partner, 62010 From the Back Cover Auf der ersten wissenschaftliche Konferenz zur Eventforschung, die am 30. Oktober 2009 an der TU Chemnitz stattfand, wurden aktuelle Forschungsergebnisse zum Thema Event vorgestellt und zuknftige Entwicklungslinien der Eventforschung im nationalen und internationalen Kontext diskutiert. Aus Sicht des Marketing, der Kommunikationstheorie, der Sport und Theaterwissenschaften, der Soziologie und der Neuropsychologie beleuchten die Autoren und Autorinnen das Thema Event aus dem Blickwinkel ihrer jeweiligen wissenschaftlichen Disziplinen. Dieser Band beinhaltet die vollstndige Dokumentation aller Beitrge und gibt vielfltige Anregungen fr weitere Forschungsarbeiten und die Umsetzung von wissenschaftlichen Ergebnissen in die Eventpraxis. About the Author Prof. Dr. Cornelia Zanger ist Inhaberin des Lehrstuhls fr Marketing und Handelsbetriebslehre der Technischen Universitt Chemnitz.
By changing our most important processes and
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We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
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Secure Payment
Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.