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Startup Ceo: A Field Guide To Scaling Up Your Business,Used
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A Definitive Book For Any Ceofirst Time Or Otherwiseof A Highgrowth Companywhile Big Company Ceos Are Usually Groomed For The Job For Years, Startup Ceos Aren'Tand They'Re Often Young And Relatively Inexperienced In Business In General. Author Matt Blumberg, A Technology And Marketing Entrepreneur, Knows This All Too Well. Back In 1999, He Started A Company Called Return Path, Which Later Became The Driving Force Behind The Creation Of His Blog, Onlyoncebecause 'You'Re Only A First Time Ceo Once.'Now, More Than A Decade Later, He'S Written Startup Ceo. As The Fifth Book In The Startup Revolution Series, This Reliable Resource Is Based On Blumberg'S Experience As A Startup Ceo And Covers A Number Of Issues He'S Faced Over The Dozen Years He'S Been A Ceo. Offers Valuable Insights Into How The Ceo Sets The Overall Vision And Strategy Of The Company And Communicates It To All Stakeholders Discusses How To Build A Company'S Human Capital By Recruiting, Hiring, And Retaining The Very Best Talent Examines How A Ceo Must Align Available Resources With The Company'S Strategy In Order To Ensure Success Addresses What It Takes To Master The 'How' Of Being A Ceofrom Leading An Executive Team To Managing In Any Type Of Marketengaging And Informative, This Book Is Essential Reading For Any, And Every, Ceo.
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