Title
Still Going Strong: A History Of Scotch Whisky Advertising
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Johnnie Walker Red Label, Black & White, Bells, J&B, Talisker, Lagavulinall World Famous Brands, But What Are Their Origins And What Is Their History? Whisky, Perhaps Scotlands Most Famous Export, Has Been Produced For Centuries, But In The 19Th Century, Production Moved Away From Small Stills To The Sort Of Mass Production We See Today. With The Growth In Larger Distilleries, There Was A Matching Growth In Whisky Branding And Advertising. Scotch, Whether Malt Or Blended Is Now Produced By Large Companies, And The Brands Are Known The World Over.
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- Q: What is the main focus of 'Still Going Strong: A History of Scotch Whisky Advertising'? A: This book explores the origins and history of famous Scotch whisky brands like Johnnie Walker and Talisker, detailing the evolution of whisky advertising from small-scale production to modern mass marketing.
- Q: Who is the author of the book? A: The author of 'Still Going Strong' is John Hughes, who provides insights into the whisky industry's advertising history.
- Q: What condition is the book in? A: The book is listed as a used book in good condition, indicating that it has been previously owned but remains in a satisfactory state for reading.
- Q: How many pages does this book have? A: The book contains 120 pages, offering a concise overview of whisky advertising history.
- Q: What kind of binding does the book have? A: The book is available in paperback binding, which is lightweight and flexible, making it easy to handle.
- Q: When was 'Still Going Strong' published? A: The book was published on August 1, 2005.
- Q: Is there any information about the material used in the book? A: There is no specific information provided regarding the material of the book, but it is a paperback edition.
- Q: What topics are covered in the book? A: The book covers the history of various Scotch whisky brands, the shift in production methods, and the development of whisky branding and advertising.
- Q: Is this book suitable for whisky enthusiasts? A: Yes, this book is well-suited for whisky enthusiasts and anyone interested in the marketing history of Scotch whisky brands.
- Q: Can I expect illustrations or images in the book? A: The product details do not specify if there are illustrations or images included, so it is best to consult a preview or additional reviews for more information.