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If you have any questions, you are always welcome to contact us. We'll get back to you as soon as possible, withing 24 hours on weekdays.
Customer service
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Sale & Press
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This important text takes a strategic approach, examining indepth studies of a variety of retailers and marrying theory with practice to provide comprehensive coverage for students at every level.Illustrating and evaluating the strategies of international retailers, developing concepts and theories that enable an understanding of international retailing and showing the contrasts in the approaches adopted by major firms in their international operations, this important text is a mustread for all those studying or working in international retail.
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