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Strategic Management (b&w),Used
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Strategic Management (2020) is a , 343page open educational resource freely available at https://doi.org/10.21061/strategicmanagement. The textbook offers an introduction to the key topics and themes of strategic management, drawing on examples of familiar companies and personalities to illustrate the different strategies used by today? firmsand how they go about implementing those strategies. Readers will learn how to conduct a case analysis, measure organizational performance, and conduct external and internal analyses. In short, they will understand how organizations operate at the strategic level to be successful. Strategic Management is intended for a wide range of undergraduate business students including those majoring in marketing, management, business administration, accounting, finance, real estate, business information technology, and hospitality and tourism. It is ideal for a senior capstone course in an undergraduate business program. This version is softcover with a black and white interior. A printed color interior version is also available for order (ISBN 9781949373943). This textbook was adapted for use in Virginia Tech? Pamplin College of Business capstone course, MGT 4394 Strategic Management, and is shared under a Creative Commons NonCommercial ShareAlike 3.0 license https://creativecommons.org/licenses/byncsa/3.0 without attribution to the original author or publisher at their request.Strategic Management is adapted from a work produced and distributed under a Creative Commons license (CC BYNCSA 3.0) by a publisher who has requested that they and the original author not receive attribution. We wish to extend our gratitude to the original authors for their work, which was adapted to create this work. . If the publisher and author are both willing to allow us to provide attribution to the author while retaining use of the Creative Commons license and continuing to provide free public access, we will gladly and publicly thank the original authors here.Reed B. Kennedy is Associate Professor of Management Practice in the Management Department, Pamplin College of Business at Virginia Tech. Prior to his appointment at Virginia Tech he served as a senior executive in hospital administration for over 20 years and as a business consultant for the New River Valley at Radford University. A graduate of the U.S. Naval Academy, he holds multiple masters degrees in Health Care Administration and, Public Health, and a Graduate Certificate in Global Planning and International Development.
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- Q: How many pages does the textbook 'Strategic Management' have? A: This textbook has three hundred and fifty-five pages. It provides a comprehensive overview of strategic management concepts.
- Q: What is the binding type of 'Strategic Management'? A: The textbook is available in paperback binding. This makes it lightweight and convenient for students.
- Q: What are the dimensions of the book? A: The book measures eight inches in length, zero point eight inches in width, and ten inches in height. These dimensions make it easy to carry and fit on standard bookshelves.
- Q: What topics are covered in 'Strategic Management'? A: The book covers key topics in strategic management, including case analysis and organizational performance measurement. It uses real-world examples from well-known companies.
- Q: Is 'Strategic Management' suitable for all business students? A: Yes, it is intended for a wide range of undergraduate business students. This includes majors in marketing, management, finance, and more.
- Q: Can I use this textbook for my capstone course? A: Yes, 'Strategic Management' is ideal for a senior capstone course in an undergraduate business program. It aligns with course objectives in strategic management.
- Q: How should I care for my paperback textbook? A: To keep your textbook in good condition, store it in a cool, dry place and avoid exposing it to direct sunlight. Handle it gently to prevent wear.
- Q: Is there a digital version of 'Strategic Management' available? A: Yes, the textbook is an open educational resource and is freely available online. You can access it at https://doi.org/10.21061/strategicmanagement.
- Q: Can I return 'Strategic Management' if I'm not satisfied? A: Return policies may vary by retailer, so it's best to check their specific guidelines. Generally, most retailers offer a return option for unsatisfied customers.
- Q: What if my copy of the book arrives damaged? A: If your book arrives damaged, contact the retailer immediately for assistance. Most retailers will provide options for replacement or return.
- Q: Who is the author of 'Strategic Management'? A: The author is Reed B. Kennedy. He is an Associate Professor of Management Practice at Virginia Tech.
- Q: What license is 'Strategic Management' shared under? A: The textbook is shared under a Creative Commons Non-Commercial ShareAlike 3.0 license. This allows for free public access without attribution.
- Q: Does this textbook include case studies? A: Yes, it includes examples and case studies from various companies. These are used to illustrate different strategic management strategies.
- Q: Is there a color version of 'Strategic Management'? A: Yes, a printed color interior version is also available for order. The ISBN for this version is nine hundred seventy-eight-one-nine-four-nine-three-seven-three-nine-four-three.
- Q: What educational institutions use this textbook? A: This textbook was adapted for use in Virginia Tech’s Pamplin College of Business capstone course. It's suitable for various undergraduate business programs.