Title
Strategic Marketing Management
Delivery time: 8-12 business days (International)
Strategic Marketing Management (9Th Edition) Outlines The Essentials Of Marketing Theory And Offers A Structured Approach To Identifying, Understanding, And Solving Marketing Problems. This Book Presents A Comprehensive Framework For Developing Sound Marketing Strategies That Guide Business Decisions Involving Product And Service Design, Branding, Pricing, Sales Promotion, Communication, And Distribution. The Concepts, Principles, And Frameworks Advanced In This Book Apply To A Wide Range Of Organizations, From Startups To Established Enterprises, From Packagedgoods Manufacturers To Valueadded Service Providers, From Nonprofit Entities To Forprofit Corporations.
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⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.
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Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
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Secure Payment
Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.
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Frequently Asked Questions
- Q: What is the main focus of 'Strategic Marketing Management'? A: 'Strategic Marketing Management' provides an in-depth look at marketing theory and offers a structured approach to identifying and solving marketing challenges across various types of organizations.
- Q: Who is the author of 'Strategic Marketing Management'? A: The book is authored by Alexander Chernev, a well-known figure in the field of marketing.
- Q: What edition of the book is available? A: 'Strategic Marketing Management' is currently available in its 9th edition.
- Q: How many pages does 'Strategic Marketing Management' have? A: The book contains a total of 296 pages.
- Q: What type of binding does this book have? A: 'Strategic Marketing Management' is published in a paperback format.
- Q: Is 'Strategic Marketing Management' suitable for beginners? A: Yes, the book outlines essential marketing concepts and principles, making it suitable for both beginners and experienced marketers.
- Q: When was 'Strategic Marketing Management' published? A: The book was published on January 1, 2018.
- Q: What are the key topics covered in the book? A: Key topics include product and service design, branding, pricing, sales promotion, communication, and distribution strategies.
- Q: Can this book be used for academic purposes? A: Yes, it is a comprehensive resource that can be used in academic settings, especially in marketing management courses.
- Q: What condition is the book in? A: 'Strategic Marketing Management' is sold as a new item.