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Strategic Negotiation: Historical Strategies for ModernDay Negotiators,Used
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What does it take to be a successful negotiator? What can we learn from history's most powerful negotiators? Patrick Henry Hansen's Strategic Negotiation draws on some of history's most compelling personalitiesfeared gunfighter Harry Longabaugh (the Sundance Kid), WWII German Fieldmarshal Erwin Rommel, English privateer Sir Francis Drake, British Prime Minister Winston Churchill, and more. Beginning each chapter with a captivating historical event, Strategic Negotiation both informs and entertains. Using examples from the past to teach modern principles of negotiation, Mr. Hansen provides instruction of timeless value. "This book is loaded with proven, practical, powerful techniques and strategies that you can use to negotiate the best deal every time, and to outnegotiate even the toughest customer." Brian Tracy, Author of The Psychology of Achievement "Patrick reminds us that those who ignore history are condemned to repeat it. His use of classic scenarios informs present day practitioners. He communicates solid negotiation principles, helping the reader to understand the past in an unforgettable manner." William D. Danko, Ph.D., Coauthor of The Millionaire Next Door Chair of the marketing faculty at the State University of NY at Albany
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