Strategic Writing for UX: Drive Engagement, Conversion, and Retention with Every Word,Used

Strategic Writing for UX: Drive Engagement, Conversion, and Retention with Every Word,Used

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SKU: SONG1492049395
Brand: O'Reilly Media
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When you depend on users to perform specific actionslike buying tickets, playing a game, or riding public transitwellplaced words are most effective. But how do you choose the right words? And how do you know if they work? With this practical book, youll learn how to write strategically for UX, using tools to build foundational pieces for UI text and UX voice strategy.UX content strategist Torrey Podmajersky provides strategies for converting, engaging, supporting, and reattracting users. Youll use frameworks and patterns for content, methods to measure the contents effectiveness, and processes to create the collaboration necessary for success. Youll also structure your voice throughout so that the brand is easily recognizable to its audience. Learn how UX content works with the software development lifecycle Use a framework to align the UX content with product principles Explore contentfirst design to root UX text in conversation Learn how UX text patterns work with different voices Produce text thats purposeful, concise, conversational, and clear

⚠️ WARNING (California Proposition 65):

This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.

For more information, please visit www.P65Warnings.ca.gov.

  • Q: What is the main focus of 'Strategic Writing for UX'? A: The book focuses on teaching users how to write strategically for user experience (UX), emphasizing the importance of well-placed words to drive engagement, conversion, and retention.
  • Q: Who is the author of this book? A: The author of 'Strategic Writing for UX' is Torrey Podmajersky, a UX content strategist.
  • Q: What can I expect to learn from this book? A: Readers can expect to learn strategies for engaging users, aligning UX content with product principles, and producing effective and clear text that enhances user experiences.
  • Q: Is this book suitable for beginners in UX writing? A: Yes, the book is suitable for both beginners and experienced writers, as it provides foundational strategies and practical tools for writing in a UX context.
  • Q: How many pages does the book contain? A: The book contains 192 pages.
  • Q: What binding type does this book have? A: The book is available in paperback binding.
  • Q: When was 'Strategic Writing for UX' published? A: The book was published on July 23, 2019.
  • Q: Are there any frameworks or patterns discussed in the book? A: Yes, the book discusses various frameworks and patterns for content creation, methods to measure effectiveness, and collaboration processes.
  • Q: What is the condition of the book when purchased? A: The book is in new condition when purchased.
  • Q: Does the book cover how UX content fits into the software development lifecycle? A: Yes, the book includes insights on how UX content works within the software development lifecycle.

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