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Sun Tzu And The Art Of Business: Six Strategic Principles For Managers,New
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To Hand Down The Wisdom He Had Gained From Years Of Battles, More Than Two Millennia Ago The Famous Chinese General Sun Tzu Wrote The Classic Work On Military Strategy, The Art Of War. Because Business, Like Warfare, Is Dynamic, Fastpaced, And Requires An Effective And Efficient Use Of Scarce Resources, Modern Executives Have Found Value In Sun Tzus Teachings. But The Art Of War Is Arranged For The Military Leader And Not The Ceo, So Making Connections Between Ancient Warfare And Todays Corporate World Is Not Always Easy. Now, In Sun Tzu And The Art Of Business, Mark R. Mcneilly Shows How Sun Tzus Strategic Principles Can Be Successfully Applied To Modern Business Situations.Here Are Really Two Books In One: Mark Mcneillys Synthesis Of Sun Tzus Ideas Into Six Strategic Principles For The Business Executive Plus The Entire Text Of Samuel B. Griffiths Popular Translation Of The Art Of War. Mcneilly Explains How To Gain Market Share Without Inciting Competitive Retaliation ('Win All Without Fighting'), How To Attack A Competitors Weak Points ('Avoid Strength And Strike Weakness'), And How To Maximize The Power Of Market Information For Competitive Advantage ('Deception And Foreknowledge'). He Also Demonstrates The Value Of Speed, Preparation, And Secrecy In Throwing The Competition Offbalance, Employing Strategy To Beat The Competition ('Shape Your Opponent'), And The Need For Character In Successful Leaders. In His Final Chapter, Mcneilly Presents A Practical Method To Put Sun Tzu And The Art Of Business Into Practice.By Using Modern Examples Throughout The Book From Ge, Microsoft, At&T, Bmw, Southwest Airlines, Fedex, And Many Others, He Illustrates How, By Following The Wisdom Of Historys Most Respected Strategist, Executives Can Avoid The Pitfalls Of Management Fads And Achieve Lasting Competitive Advantage.Even Though Downsizing Continues To Increase Corporate Competition, And New Technology Constantly Changes The Playing Field, The Basics Of Business And Strategy Remain Essentially Unchanged. Sun Tzu And The Art Of Business Illuminates The Fundamental Strategic Principles, Providing Lessons Every Manager Must Know To Succeed Today.
⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.
- Q: How many pages does the book have? A: The book has two hundred seventy-two pages. This makes it a comprehensive read for understanding Sun Tzu's principles in a business context.
- Q: What is the binding type of this book? A: The book is available in hardcover. This durable binding ensures longevity and a premium look on your bookshelf.
- Q: What are the dimensions of the book? A: The dimensions are six point one inches in length, zero point ninety-one inches in width, and nine point three inches in height. These measurements make it easy to handle and store.
- Q: What genre does this book belong to? A: The book belongs to the Decision-Making and Problem Solving genre. It provides strategic insights applicable in various business scenarios.
- Q: Who is the author of the book? A: The author of the book is Mark R. McNeilly. He synthesizes ancient wisdom for modern business applications.
- Q: Is this book suitable for beginners in management? A: Yes, this book is suitable for beginners. It breaks down complex strategies into six principles that are easy to understand and apply.
- Q: Can this book help experienced managers? A: Yes, experienced managers can also benefit. The book offers fresh perspectives on applying Sun Tzu's strategies in today's competitive landscape.
- Q: How do I apply the lessons from this book in my business? A: You can apply the lessons by implementing the outlined strategic principles. The author provides practical methods to integrate these principles into your business practices.
- Q: Is there a specific age group this book is targeted towards? A: The book is targeted towards adults, particularly managers and executives. It is not designed for children.
- Q: What is the best way to keep this book in good condition? A: To keep the book in good condition, store it upright and avoid exposure to moisture. Regularly dusting the cover will also help maintain its appearance.
- Q: Does this book include modern business examples? A: Yes, the book includes modern examples from companies like GE, Microsoft, and BMW. These examples illustrate how ancient strategies remain relevant today.
- Q: What if I receive a damaged copy of the book? A: If you receive a damaged copy, you should contact the seller for a return or exchange. Most sellers have policies in place for damaged items.
- Q: Is there a warranty on this book? A: No, there is typically no warranty on books. However, you can check the return policy with the seller for any concerns.
- Q: What topics are covered in the book? A: The book covers topics like gaining market share, competitive strategy, and the importance of speed and secrecy in business. These themes draw from Sun Tzu's teachings.
- Q: Can I find this book in libraries? A: Yes, you can typically find this book in libraries. It is a popular resource for those studying business strategy.
- Q: Is there a digital version of this book? A: Yes, a digital version is often available for purchase or download. Check platforms like Kindle or other e-book services.