Superconnector: Stop Networking And Start Building Business Relationships That Matter

Abandon the networkingfornetworking'ssake mentality in favor of a more powerful and effective approach to creating and enhancing connections.STOP NETWORKING. Seriously, stop doing it. Now. It is time to ditch the old networkingfor networking'ssake mentality in favor of a more powerful and effective approach to creating and enhancing connections. In Superconnector, Scott Gerber and Ryan Paugh reveal a new category of professionals born out of the social media era: highly valuable communitybuilders who make things happen through their keen understanding and utilization of social capital. Superconnectors understand the power of relationshipbuilding, problemsolve by connecting the dots at high levels, and purposefully cause different worlds and communities to interact with the intention of creating mutual value.How can you become a Superconnector? Gerber and Paugh share instructive anecdotes from a who's who roster of high achievers, revealing how to systematically manage a professional community and maximize its value. Of utmost importance is practicing Habitual Generosity, acting on the knowledge that your greatest returns come when you least expect them, and that by putting others' needs first the good karma will flow back to you tenfold. Gerber and Paugh also explore winning strategies such as The Art of Selectivity, a wellhoned ability to define which relationships matter most for you and decide how you will maintain them over time. Full of helpful advice on how to communicate with anyone about anything, Googleproof your reputation, and much more, Superconnector is a mustread for those seeking personal and business success.