Superficiales / The Shallows: Qu est haciendo Internet con nuestras mentes?/ What the Internet Is Doing to Our Brains (Spani,Used

Qu est haciendo Internet con nuestras mentes?Este libro cambiar para siempre nuestro modo de entender y aprovechar las nuevas tecnologas.Google nos vuelve estpidos? Nicholas Carr condens as, en el ttulo de un clebre artculo, uno de los debates ms importantes de nuestro tiempo: mientras disfrutamos de las bondades de la Red, estamos sacrificando nuestra capacidad para leer y pensar con profundidad? En este libro, Carr desarrolla sus argumentos para crear el ms revelador anlisis de las consecuencias intelectuales y culturales de Internet publicado hasta la fecha.Nuestro cerebro, como demuestran las evidencias cientficas e histricas, cambia en respuesta a nuestras experiencias, y la tecnologa que usamos para encontrar, almacenar y compartir informacin puede, literalmente, alterar nuestros procesos neuronales. Adems, cada tecnologa de la informacin conlleva una tica intelectual. As como el libro impreso serva para centrar nuestra atencin, fomentando el pensamiento profundo y creativo, Internet fomenta el picoteo rpido y distrado de pequeos fragmentos de informacin de muchas fuentes. Su tica es una tica industrial, de la velocidad y la eficiencia.La Red nos est reconfigurando a su propia imagen, volvindonos ms hbiles para manejar y ojear superficialmente la informacin pero menos capaces de concentracin, contemplacin y reflexin. Este libro cambiar para siempre nuestro modo de entender y aprovechar las nuevas tecnologas.Reseas:Absorbente y perturbador. Todos bromeamos sobre cmo Internet nos est convirtiendo, y especialmente a nuestros hijos, en cabezas de chorlito acelerados incapaces de meditaciones profundas. No es ninguna broma, insiste Carr, y a m me ha convencido.John Horgan, The Wall Street JournalUna rplica calmada y elocuente a aquellos que afirman que la cultura digital es inofensiva, que afirman, de hecho, que nos estamos volviendo ms listos cada minuto que pasa simplemente porque podemos conectarnos a un ordenador y dejarnos llevar por un interminable carrusel de links.Julia Keller, Chicago TribuneENGLISH DESCRIPTIONFinalist for the 2011 Pulitzer Prize in General Nonfiction: Nicholas Carr has written a Silent Spring for the literary mind.?Michael Agger, Slate. Is Google making us stupid? When Nicholas Carr posed that question, in a celebrated Atlantic Monthly cover story, he tapped into a well of anxiety about how the Internet is changing us. He also crystallized one of the most important debates of our time: As we enjoy the Nets bounties, are we sacrificing our ability to read and think deeply?Now, Carr expands his argument into the most compelling exploration of the Internets intellectual and cultural consequences yet published. As he describes how human thought has been shaped through the centuries by tools of the mind?from the alphabet to maps, to the printing press, the clock, and the computer?Carr interweaves a fascinating account of recent discoveries in neuroscience by such pioneers as Michael Merzenich and Eric Kandel. Our brains, the historical and scientific evidence reveals, change in response to our experiences. The technologies we use to find, store, and share information can literally reroute our neural pathways.Building on the insights of thinkers from Plato to McLuhan, Carr makes a convincing case that every information technology carries an intellectual ethic?a set of assumptions about the nature of knowledge and intelligence. He explains how the printed book served to focus our attention, promoting deep and creative thought. In stark contrast, the Internet encourages the rapid, distracted sampling of small bits of information from many sources. Its ethic is that of the industrialist, an ethic of speed and efficiency, of optimized production and consumption?and now the Net is remaking us in its own image. We are becoming ever more adept at scanning and skimming, but what we are losing is our capacity for concentration, contempla