Technology and Strategy: Conceptual Models and Diagnostics,Used

Technology and Strategy: Conceptual Models and Diagnostics,Used

SKU: SONG0195079493 In Stock
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Delivery time: 3-5 business days (USA)
Delivery time: 8-12 business days (International)
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In today's complex, dynamic competitive landscape, management of technology can mean the difference between success and failure. Managers and researchers alike need effective ways to conceptualize and develop technology strategies. Richard Goodman and Michael Lawless provide tools needed to integrate firms' technology capabilities with their competitive direction.Technology and Strategy presents models that help put technology and its market impacts into perspective. It addresses the broad questions of how technology and markets evolve, how technology can reorder the 'rules' of competition, and how it can shift the balance of individual firms' competitive advantage. It also blends topics currently capturing attention in business circlessuch as Total Quality Management and the resourcebased view of the firminto a clear view of technology management programs.Technology and Strategy also describes methods to develop specific strategies to cope with challenges facing executiveslike evaluating promising, but untried, new technologies. Using actual case studies from the electronics and biotech industries, Goodman and Lawless demonstrate the use of new techniques to formulate strategy, including Technology Mapping and the Innovation Audit. Both were created to help executives choose the approach to technology best suited to their firms' particular capabilities.Offering clear, practical guidance through a complex, fastchanging world of competition, this new analysis of technology and strategy is a valuable guide for general managers, R&D and manufacturing managers, strategic planners, and academics.

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Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.

Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.

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Warranty

We provide a 2-year limited warranty, from the date of purchase for all our products.

If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.

This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).

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