Tell to Win: Connect, Persuade, and Triumph with the Hidden Power of Story,New

Tell to Win: Connect, Persuade, and Triumph with the Hidden Power of Story,New

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Today everyonewhether they know it or notis in the emotional transportation business. More and more, success is won by creating compelling stories that have the power to move partners, shareholders, customers, and employees to action. Simply put, if you cant tell it, you cant sell it. And this book tells you how to do both.Historically, stories have always been igniters of action, moving people to do things. But only recently has it become clear that purposefulstoriesthose created with a specific mission in mindare absolutely essential in persuading others to support a vision, dream or cause.Peter Guber, whose executive and entrepreneurial accomplishments have made him a success in multipleindustries, has long relied on purposeful story telling to motivate, win over, shape, engage and sell. Indeed, what began as knack for telling stories as an entertainment industry executive has, through years of perspiration and inspiration, evolved into a set of principles that anyone can use to achieve their goals.In Tell to Win, Guber shows how to move beyond soulless Power Point slides, facts, and figures to create purposeful stories that can serve as powerful calls to action. Among his techniques:*Capture your audiences attention first, fast and foremost*Motivate your listeners by demonstrating authenticity*Build your tell around whats in it for them*Change passive listeners into active participants*Use stateoftheheart technology online and offline to make sure audience commitment remains strongTo validate the power of telling purposeful stories, Guber includes in this book a remarkably diverse number of voicesmaster tellers with whom hes shared experiences. They include YouTube founder Chad Hurley, NBA champion Pat Riley, clothing designer Normal Kamali, Mission to Mars scientist Gentry Lee, Under Armour CEO Kevin Plank, former South African president Nelson Mandela, magician David Copperfield, film director Steven Spielberg, novelist Nora Roberts, rock legend Gene Simmons, and physician and author Deepak Chopra.After listening to this extraordinary mix of voices, youll know how to craft, deliverand owna story that is truly compelling, one capable of turning others into viral advocates for your goal.

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Shipping & Returns

Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.

Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.

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Warranty

We provide a 2-year limited warranty, from the date of purchase for all our products.

If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.

This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).

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