The 22 Immutable Laws Of Marketing: Violate Them At Your Own Risk!,New

The 22 Immutable Laws Of Marketing: Violate Them At Your Own Risk!,New

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There Are Laws Of Nature, So Why Shouldn'T There Be Laws Of Marketing?As Al Ries And Jack Troutthe Worldrenowned Marketing Consultants And Bestselling Authors Of Positioningnote, You Can Build An Impressive Airplane, But It Will Never Leave The Ground If You Ignore The Laws Of Physics, Especially Gravity. Why Then, They Ask, Shouldn'T There Also Be Laws Of Marketing That Must Be Followed To Launch And Maintain Winning Brands? In The 22 Immutable Laws Of Marketing, Ries And Trout Offer A Compendium Of Twentytwo Innovative Rules For Understanding And Succeeding In The International Marketplace. From The Law Of Leadership, To The Law Of The Category, To The Law Of The Mind, These Valuable Insights Stand The Test Of Time And Present A Clear Path To Successful Products. Violate Them At Your Own Risk.

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Shipping & Returns

Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.

Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.

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Warranty

We provide a 2-year limited warranty, from the date of purchase for all our products.

If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.

This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).

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Frequently Asked Questions

  • Q: What is 'The 22 Immutable Laws of Marketing' about? A: 'The 22 Immutable Laws of Marketing' by Al Ries and Jack Trout outlines fundamental rules that guide marketing strategies and brand success. The book presents twenty-two laws that help businesses understand how to effectively position their products in the market.
  • Q: Who are the authors of this book? A: The authors of 'The 22 Immutable Laws of Marketing' are Al Ries and Jack Trout, who are well-known marketing consultants and bestselling authors.
  • Q: How many pages is this book? A: The book contains 143 pages, making it a concise read on essential marketing principles.
  • Q: What is the condition of the book? A: This listing is for a new copy of the book, ensuring you receive it in excellent condition.
  • Q: When was this book published? A: 'The 22 Immutable Laws of Marketing' was published on April 27, 1994.
  • Q: What type of binding does this book have? A: The book is available in paperback binding, which is lightweight and easy to handle.
  • Q: Is this book suitable for beginners in marketing? A: Yes, the insights provided in this book are accessible and valuable for both beginners and experienced marketers looking to refine their strategies.
  • Q: What genre does this book belong to? A: 'The 22 Immutable Laws of Marketing' falls under the self-help genre, specifically focusing on marketing strategies.
  • Q: Are there any notable marketing concepts covered in the book? A: Yes, the book discusses key concepts such as the Law of Leadership, the Law of the Category, and the Law of the Mind, which are crucial for brand positioning.
  • Q: Can this book help with international marketing strategies? A: Absolutely. The insights provided in this book are designed to be relevant in the international marketplace, making it a useful resource for global marketing strategies.