Title
The 22 Immutable Laws Of Marketing: Violate Them At Your Own Risk!,New
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There Are Laws Of Nature, So Why Shouldn'T There Be Laws Of Marketing?As Al Ries And Jack Troutthe Worldrenowned Marketing Consultants And Bestselling Authors Of Positioningnote, You Can Build An Impressive Airplane, But It Will Never Leave The Ground If You Ignore The Laws Of Physics, Especially Gravity. Why Then, They Ask, Shouldn'T There Also Be Laws Of Marketing That Must Be Followed To Launch And Maintain Winning Brands? In The 22 Immutable Laws Of Marketing, Ries And Trout Offer A Compendium Of Twentytwo Innovative Rules For Understanding And Succeeding In The International Marketplace. From The Law Of Leadership, To The Law Of The Category, To The Law Of The Mind, These Valuable Insights Stand The Test Of Time And Present A Clear Path To Successful Products. Violate Them At Your Own Risk.
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- Q: What is 'The 22 Immutable Laws of Marketing' about? A: 'The 22 Immutable Laws of Marketing' by Al Ries and Jack Trout outlines fundamental rules that guide marketing strategies and brand success. The book presents twenty-two laws that help businesses understand how to effectively position their products in the market.
- Q: Who are the authors of this book? A: The authors of 'The 22 Immutable Laws of Marketing' are Al Ries and Jack Trout, who are well-known marketing consultants and bestselling authors.
- Q: How many pages is this book? A: The book contains 143 pages, making it a concise read on essential marketing principles.
- Q: What is the condition of the book? A: This listing is for a new copy of the book, ensuring you receive it in excellent condition.
- Q: When was this book published? A: 'The 22 Immutable Laws of Marketing' was published on April 27, 1994.
- Q: What type of binding does this book have? A: The book is available in paperback binding, which is lightweight and easy to handle.
- Q: Is this book suitable for beginners in marketing? A: Yes, the insights provided in this book are accessible and valuable for both beginners and experienced marketers looking to refine their strategies.
- Q: What genre does this book belong to? A: 'The 22 Immutable Laws of Marketing' falls under the self-help genre, specifically focusing on marketing strategies.
- Q: Are there any notable marketing concepts covered in the book? A: Yes, the book discusses key concepts such as the Law of Leadership, the Law of the Category, and the Law of the Mind, which are crucial for brand positioning.
- Q: Can this book help with international marketing strategies? A: Absolutely. The insights provided in this book are designed to be relevant in the international marketplace, making it a useful resource for global marketing strategies.