Title
The Advertising Age Encyclopedia of Advertising (Three Volume Set),Used
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For a full list of entries and contributors, a generous selection of sample entries, and more, visit the The 'Advertising Age' Encyclopedia of Advertising website.Featuring nearly 600 extensively illustrated entries, The Advertising Age Encyclopedia ofAdvertising provides detailed historic surveys of the world's leading agencies and major advertisers, as well as brand and market histories; it also profiles the influential men and women in advertising, overviews advertising in the major countries of the world, covers important issues affecting the field, and discusses the key aspects of methodology, practice, strategy, and theory. Also includes a color insert.
⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.
- Q: What are the dimensions of The Advertising Age Encyclopedia of Advertising? A: The dimensions are eight point eight inches in length, three point seven inches in width, and eleven point three inches in height.
- Q: How many pages does The Advertising Age Encyclopedia of Advertising have? A: This encyclopedia contains two thousand pages filled with extensive illustrations and detailed entries.
- Q: What type of binding does this encyclopedia have? A: The Advertising Age Encyclopedia of Advertising is bound in hardcover, ensuring durability and longevity.
- Q: Who is the author of The Advertising Age Encyclopedia of Advertising? A: The author is John McDonough, who has contributed to the comprehensive content of this encyclopedia.
- Q: What is the primary subject of The Advertising Age Encyclopedia of Advertising? A: This encyclopedia focuses on advertising, covering significant agencies, advertisers, and influential figures in the field.
- Q: How should I use The Advertising Age Encyclopedia of Advertising? A: You can use this encyclopedia as a reference for advertising history, methodologies, and key principles in the advertising industry.
- Q: Is The Advertising Age Encyclopedia of Advertising suitable for students? A: Yes, it is suitable for students and professionals seeking in-depth knowledge about advertising and its evolution.
- Q: Can I find sample entries in The Advertising Age Encyclopedia of Advertising? A: Yes, the encyclopedia features a generous selection of sample entries to illustrate its content.
- Q: Is it easy to navigate The Advertising Age Encyclopedia of Advertising? A: Yes, the encyclopedia is designed for easy navigation, making it user-friendly for readers of all levels.
- Q: How should I care for The Advertising Age Encyclopedia of Advertising? A: To care for this hardcover encyclopedia, store it upright in a cool, dry place and avoid exposure to direct sunlight.
- Q: Can I clean the pages of The Advertising Age Encyclopedia of Advertising? A: No, it's recommended not to clean the pages directly to avoid damage; instead, keep the book in a clean environment.
- Q: Is The Advertising Age Encyclopedia of Advertising safe for children? A: Yes, it is safe for children, but parental guidance is advised due to the complex themes explored in advertising.
- Q: What if The Advertising Age Encyclopedia of Advertising arrives damaged? A: If it arrives damaged, you should contact customer support for return instructions and possible replacement options.
- Q: Does The Advertising Age Encyclopedia of Advertising come with a warranty? A: Yes, it typically comes with a standard warranty against manufacturing defects.
- Q: Is it worth purchasing The Advertising Age Encyclopedia of Advertising for a beginner? A: Yes, beginners can benefit from its comprehensive insights into advertising, making it a valuable resource.
- Q: How does The Advertising Age Encyclopedia of Advertising compare to other advertising resources? A: It is more extensive than many other resources, offering in-depth surveys and profiles that are not commonly found.