The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top,New

The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top,New

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Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success.

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Shipping & Returns

Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.

Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.

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Warranty

We provide a 2-year limited warranty, from the date of purchase for all our products.

If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.

This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).

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Frequently Asked Questions

  • Q: What is the main focus of The Adweek Copywriting Handbook? A: The Adweek Copywriting Handbook primarily focuses on providing guidelines and expert advice for writing compelling advertising and marketing copy.
  • Q: Who is the author of The Adweek Copywriting Handbook? A: The book is authored by Joseph Sugarman, a renowned copywriter known for his expertise in the advertising industry.
  • Q: How many pages does The Adweek Copywriting Handbook have? A: The book contains 368 pages, offering extensive insights into effective copywriting techniques.
  • Q: What type of binding does The Adweek Copywriting Handbook have? A: The book is available in a paperback binding, making it easy to handle and read.
  • Q: When was The Adweek Copywriting Handbook published? A: The Adweek Copywriting Handbook was published on December 11, 2006.
  • Q: Is The Adweek Copywriting Handbook suitable for beginners? A: Yes, this book is designed to be a practical guide for anyone looking to break into the copywriting business, making it suitable for beginners.
  • Q: What can readers expect to learn from this book? A: Readers can expect to learn proven guidelines for writing persuasive copy that motivates customers to make purchases.
  • Q: Is The Adweek Copywriting Handbook relevant for digital marketing? A: Yes, the principles outlined in the book are applicable to both traditional and digital marketing contexts.
  • Q: Does The Adweek Copywriting Handbook cover real-world examples? A: Yes, the book includes practical examples and case studies to illustrate effective copywriting strategies.
  • Q: What edition of The Adweek Copywriting Handbook is available? A: The current available edition is the first edition of The Adweek Copywriting Handbook.