Title
The Big Moo: Stop Trying To Be Perfect And Start Being Remarkable
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Most Organizations Are Stuck In A Rut. On One Hand, They Understand All The Good Things That Will Come With Growth. On The Other, Theyre Petrified That Growth Means Change, And Change Means Risk, And Risk Means Death. Nobody Wants To Screw Up And Ruin A Good Thing, So Most Companies (And Individuals) Just Keep Trying To Be Perfect At The Things Theyve Always Done.In 2003, Seth Godins Purple Cow Challenged Organizations To Become Remarkableto Drive Growth By Standing Out In A World Full Of Brown Cows. It Struck A Huge Chord And Stayed On The Businessweek Bestseller List For Nearly Two Years. You Can Hear Countless Brainstorming Meetings Where People Refer To Purple Cows And Say Things Like, Thats Not Good Enough. We Need To Create A Big Moo!But How Do You Create A Big Mooan Insight So Astounding That People Cant Help But Remark On It, Like Digital Tv Recording (Tivo) Or Overnight Shipping (Fedex), Or The Worlds Best Vacuum Cleaner (Dyson)? Godin Worked With Thirtytwo Of The Worlds Smartest Thinkers To Answer This Critical Question. And The Teamwith The Likes Of Tom Peters, Malcolm Gladwell, Guy Kawasaki, Mark Cuban, Robyn Waters, Dave Balter, Red Maxwell, And Randall Rothenberg On Boardcreated An Incredibly Useful Book Thats Fun To Read And Perfect For Groups To Share, Discuss, And Apply.The Big Moo Is A Simple Book In The Tradition Of Fish And Dont Sweat The Small Stuff. Instead Of Lecturing You, It Tells Stories That Stick To Your Ribs And Light Your Fire. It Will Help You To Create A Culture That Consistently Delivers Remarkable Innovations.
⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.
- Q: What is the size of the book? A: The book measures five point four inches in length, zero point nine one inches in width, and seven point three inches in height.
- Q: How many pages does the book have? A: This book contains two hundred eight pages, providing a substantial amount of content for readers.
- Q: What type of binding does the book have? A: The book is bound in hardcover, ensuring durability and longevity for repeated use.
- Q: Who is the author of The Big Moo? A: The author is a collective known as The Group of thirty-three, featuring various notable contributors.
- Q: What genre does The Big Moo fall under? A: This book is categorized under Decision-Making & Problem Solving, focusing on innovation and growth.
- Q: How do I apply the concepts in The Big Moo? A: To apply the concepts, read the stories and insights, then discuss them with your team to foster innovation.
- Q: Is The Big Moo suitable for group discussions? A: Yes, this book is perfect for group discussions, making it ideal for team settings and brainstorming sessions.
- Q: What age group is The Big Moo intended for? A: The Big Moo is suitable for adult readers, particularly those interested in business and personal development.
- Q: Can I read The Big Moo in a single sitting? A: Yes, due to its engaging stories, many readers find they can complete it in one sitting.
- Q: How should I store The Big Moo to keep it in good condition? A: Store the book in a cool, dry place and upright to prevent bending and damage to the cover.
- Q: Are there any safety concerns with The Big Moo? A: No, there are no safety concerns associated with this book, making it a safe read for adults.
- Q: What if the book arrives damaged? A: If the book arrives damaged, contact the seller for a return or exchange to resolve the issue.
- Q: Does The Big Moo come with a warranty? A: No, this book does not come with a warranty, but you can return it if it arrives in poor condition.
- Q: Is The Big Moo a good gift for business professionals? A: Yes, this book makes an excellent gift for business professionals looking to inspire creativity and innovation.
- Q: How does The Big Moo compare to other business books? A: Unlike many business books, The Big Moo uses storytelling to convey its messages, making it more engaging and memorable.