Title
The Business Of Platforms: Strategy In The Age Of Digital Competition, Innovation, And Power,Used
Delivery time: 8-12 business days (International)
A Trio Of Experts On Hightech Business Strategy And Innovation Reveal The Principles That Have Made Platform Businesses The Most Valuable Firms In The World And The First Trilliondollar Companies.Managers And Entrepreneurs In The Digital Era Must Learn To Live In Two Worldsthe Conventional Economy And The Platform Economy. Platforms That Operate For Business Purposes Usually Exist At The Level Of An Industry Or Ecosystem, Bringing Together Individuals And Organizations So They Can Innovate And Interact In Ways Not Otherwise Possible. Platforms Create Economic Value Far Beyond What We See In Conventional Companies.The Business Of Platforms Is An Invaluable, Indepth Look At Platform Strategy And Digital Innovation. Cusumano, Gawer, And Yoffie Address How A Small Number Of Companies Have Come To Exert Extraordinary Influence Over Every Dimension Of Our Personal, Professional, And Political Lives. They Explain How These New Entities Differ From The Powerful Corporations Of The Past. They Also Question Whether There Are Limits To The Market Dominance And Expansion Of These Digital Juggernauts. Finally, They Discuss The Role Governments Should Play In Rethinking Data Privacy Laws, Antitrust, And Other Regulations That Could Reign In Abuses From These Powerful Businesses.Their Goal Is To Help Managers And Entrepreneurs Build Platform Businesses That Can Stand The Test Of Time And Win Their Share Of Battles With Both Digital And Conventional Competitors. As Experts Who Have Studied And Worked With These Firms For Some Thirty Years, This Book Is The Most Authoritative And Timely Investigation Yet Of The Powerful Economic And Technological Forces That Make Platform Businesses, From Amazon And Apple To Microsoft, Facebook, And Googleall Dominant Players In Shaping The Global Economy, The Future Of Work, And The Political World We Now Face.
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⚠️ WARNING (California Proposition 65):
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Returns
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Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
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Frequently Asked Questions
- Q: What is the main focus of 'The Business of Platforms'? A: 'The Business of Platforms' focuses on the strategies and principles that drive successful platform businesses in the digital economy, discussing how these companies create significant economic value compared to conventional firms.
- Q: Who are the authors of this book? A: The book is authored by Michael A. Cusumano, Annabelle Gawer, and David B. Yoffie, all of whom are experts in high-tech business strategy and innovation.
- Q: What is the publication date of this book? A: 'The Business of Platforms' was published on May 7, 2019.
- Q: How many pages does the book have? A: The book contains 320 pages.
- Q: What category does this book belong to? A: This book falls under the category of Motivation & Self-Improvement.
- Q: Is this book available in different formats? A: The book is available in hardcover format.
- Q: What are the key topics discussed in the book? A: Key topics include platform strategy, digital innovation, market dominance, data privacy laws, and the impact of platform businesses on the global economy.
- Q: Who would benefit from reading this book? A: Managers, entrepreneurs, and anyone interested in understanding the dynamics of platform businesses and digital competition would benefit from this book.
- Q: Does this book address government regulations related to platform businesses? A: Yes, the authors discuss the role of governments in rethinking regulations such as data privacy laws and antitrust measures that could impact platform businesses.
- Q: What makes this book a valuable resource for readers? A: The book offers an authoritative and timely investigation of platform strategies based on the authors' extensive study and experience in the field, making it a critical resource for understanding the future of digital competition.