The Curse Of The Mogul: What'S Wrong With The World'S Leading Media Companies,New

The Curse Of The Mogul: What'S Wrong With The World'S Leading Media Companies,New

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If Rupert Murdoch and Sumner Redstone are so smart, why are their stocks longterm losers?We live in the age of Big Media, with the celebrity moguls at the helms of the media conglomerates telling us that 'content is king' and 'growth is good.' But for all the excitement, glamour, drama, and publicity they produce, why can't these moguls and their companies manage to deliver the kind of returns you'd get from closing your eyes and throwing a dart? In The Curse of the Mogul, Jonathan A. Knee, Bruce C. Greenwald, and Ava Seave lay bare the inexcusable financial performance that lies beneath Big Media's false veneer of power.In an industry built on celebrity, mogulfueled megalomania has run rampant, with shareholders footing the bill. Moguls have successfully propagated a myth that both makes them appear indispensable to the business and justifies their lousy performance: since they are managers of creative talent and artistic product, being subject to appraisal using traditional strategic, financial, or operational metrics is just unfair, isn't it?But the stark facts speak for themselves:?Since 2000, the largest media conglomerates have lost $200 billion in market capitalization from their collective balance sheetsmaking Citigroup's red ink look like a pale blush.?These media companies have consistently underperformed for over a generationnot just since the Internet emerged as a competitive force but for the decade before anyone ever heard of 'new media.'?Misguided investment and acquisition strategies have created the paradox that, in media, the faster revenues grow, the worse the stocks perform.By rigorously examining individual media businesses on their own terms, the authors point out the difference between judging a company by how many times it's CEO is seen in Sun Valley and by whether it generates consistently superior profitability. The book is packed with enough sharpedged data to bring the most highflying, hotairfilled mogul balloon crashing down to earth.

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We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.

Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.

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Warranty

We provide a 2-year limited warranty, from the date of purchase for all our products.

If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.

This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).

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