Title
The Dynamics Of Persuasion: Communication And Attitudes In The 21St Century (Routledge Communication Series),New
Delivery time: 8-12 business days (International)
The Dynamics Of Persuasion Provides A Comprehensive And Uptodate Introduction To Persuasive Communication And Attitude Change. Offering A Thorough Discussion Of Classic And Contemporary Theories Of Persuasion, This Text Explores The Structure And Functions Of Attitudes, Consistency Between Attitude And Behavior, And Issues In Attitude Measurement.Examining Persuasion Through Media, Interpersonal, And Psychological Lenses, Author Richard M. Perloff Systematically Investigates The Impact Of Persuasive Communication On Attitudes Toward A Variety Of Topics, Including Health, Politics, And Racial Prejudice. In Addition To Presenting Persuasion Theory And Research, He Provides Numerous Examples Of Persuasion In Action, Demonstrating The Role Of Persuasion Research In Everyday Life. Written In A Highly Accessible And Clear Style, The Dynamics Of Persuasion Serves To: Introduce The Social Science Perspective On Persuasion Enhance Understanding Of Persuasion Theories And Research Highlight The Major Issues Discussed In The Field Of Persuasion Research Explore The Complexities And Subtleties In The Dynamics Of Everyday Persuasion Raise Awareness About The Ethics Of Contemporary Persuasion.This Updated Third Edition Offers New Topics Of Discussion, Including: The Pervasiveness Of Persuasion Discussion Of Implicit Attitudes Political Segregation Policy Aspects Of Attitude Measurement Narrative Persuasion Political Language Social Exchange With Its Applications To Medical Marketing Product Placement Complexities In Communication Campaignsthe Dynamics Of Persuasion Is An Engaging Text Appropriate For Advanced Courses On Persuasion In Communication, Psychology, Marketing, And Sociology. In Its Exploration Of The Dynamics Of Persuasive Communication, It Illuminates The Powerful Effects Persuasion Has In Contemporary Society And Enhances Understanding Of This Ubiquitous Communicative Strategy. Visit The Companion Site, Www.Dynamicsofpersuasion.Com, For Discussion Questions, Practice Test Questions, Exercises, And More.
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Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
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This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
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Secure Payment
Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.