Title
The Elusive Fan: Reinventing Sports In A Crowded Marketplace,New
Delivery time: 8-12 business days (International)
Sports Are A Multibilliondollar Global Business That Will Continue To Grow By Leaps And Bounds Into The Foreseeable Future. The Bad News Is: It'S Never Been Harder To Attract, Engage, And Retain The Sports Fan.Today'S Sports Fans Are Bombarded By Choices. Traditional Sports, Such As Baseball, Football, And Basketball, Compete For Fans' Dollars With Snowboarding, Lacrosse, Pokereven Paintball. The Old Business Formulas, Developed In The Age Of Three Tv Networks And Creaky Stadiums, No Longer Apply.Worldrenowned Communication Expert Irving Rein, International Marketing Guru Philip Kotler, And Communication Specialist Ben Shields Deliver An Innovative New Business Model Centered Squarely On Fan Satisfaction And Retention. They Give You The Tools To Transform Your Sports Product Into An Enduring Brandimmune To The Vagaries Of Winning And Losingthat Quickly Adapts To Changing Market Conditions. Along The Way They Illustrate Their Points With Fascinating Case Studies, Including Manchester United'S Transformation From A Plucky Home Team To A Billiondollar International Franchise Professional Golf Phenomenon Michelle Wie'S Quest To Maximize Her Talents And Marketability Southlake Carroll High School Football Team'S Benchmarking Of Professional And College Football Programs To Build Its Own Brand Daytona International Speedway'S Reinvention Of Fan Intimacycombining Expert Analysis With Fieldtested Strategies For Winning Hearts And Minds, The Elusive Fan Is Your Guide To Surviving And Thriving In Today'S Everwidening World Of Sports.
By changing our most important processes and
products, we have already made a big leap forward. This ranges from the
increased use of more sustainable fibers to the use of more
environmentally friendly printing processes to the development of
efficient waste management in our value chain.
⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.
Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
Secure Payment
Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.
Secure Payment
Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.