Title
The End of Advertising: Why It Had to Die, and the Creative Resurrection to Come,New
Delivery time: 8-12 business days (International)
A recovering Mad Man throws down the ultimate challenge to his profession: Innovate or die.The ad apocalypse is upon us. Today millions are downloading adblocking software, and still more are paying subscription premiums to avoid ads. This $600 billion industry is now careening toward outright extinction, after having taken for granted a captive audience for too long, leading to lazy, overabundant, and frankly annoying ads. Make no mistake, Madison Avenue: Traditional advertising, as we know it, is over. In this short, controversial manifesto, Andrew Essex offers both a wakeup call and a road map to the future.In The End of Advertising, Essex gives a brief and pungent history of the rise and fall of Adlanda story populated by snakeoil salesmen, slicksters, and searchengine optimizers. But his book is no eulogy. Instead, he boldly challenges global marketers to innovate their way to a better adfree future. With trenchant wit and razorsharp insights, he presents an essential new vision of where the smart businesses could be headeda broad playing field where ambitious marketing campaigns provide utility, services, gifts, patronage of the arts, and even blockbuster entertainment. In this utopian landscape, ads could become so enticing that people would payyes, payto see them.Praise for The End of AdvertisingNew York media types arent quick to pass up a party, even one celebrating a book that predicts their demise. . . . The future of marketing will need to rely on creative, innovative models, Mr. Essex wrote, pointing to The Lego Movie and New Yorks Citi Bike bicycleshare program as promising examples.The New York TimesA rabblerousing indictment of the ad industry from one of its own. Essex predicts that success will depend less on the ability to annoy and more on the capacity to create and entertain.Adam Grant, New York Times bestselling author of Originals and Give and TakeFresh and timely, The End of Advertising is an eyeopening take on the current media landscape. And along with it, Essex provides a road map for how brands can reinvent themselves and navigate this new world.Arianna HuffingtonIn this dynamic little book, Essex challenges brandseven those of us who pride ourselves on thinking outside the boxto think bigger still. Hes got me thinking.Neil Blumenthal, cofounder of Warby ParkerMandatory reading for anyone who wants to get a message across in this age of authenticity.Alexis Ohanian, cofounder, Reddit
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Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
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Secure Payment
Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.