The Essential Attorney Handbook for Internet Marketing, Search Engine Optimization, and Website Deve,New

The Essential Attorney Handbook for Internet Marketing, Search Engine Optimization, and Website Deve,New

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SKU: DADAX1449540546
Brand: Createspace Independent Publishing Platform
Condition: New
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How can attorneys reach new clients on the Internet? Veteran attorney and Internet entrepreneur Jeff Lantz provides the definitive source for law firm Internet marketing, brand and value proposition creation, effective website development, search engine optimization (SEO), search engine/payperclick marketing on Google, Bing, and Yahoo!, blogging, and social/business networking on Facebook and Twitter. The book discusses domain name acquisition, hosting, website platform and Content Management Systems, Web 2.0 design, SEO for high rankings on Google, and creating a powerful ClientCentered Website that resonates with clients and serves as a call to action. What Internet marketing is the most effective? Learn how to measure costperclient and to use website statistics for better marketing allocation. Stepbystep instructions are provided for domain registration, designing PPC ad campaigns on Google, Bing, and Yahoo!, and creating business pages on Facebook and Twitter.

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This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.

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