The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google,Used

The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google,Used

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NEW YORK TIMES BESTSELLERUSA TODAY BESTSELLERAmazon, Apple, Facebook, and Google are the four most influential companies on the planet. Just about everyone thinks they know how they got there. Just about everyone is wrong.For all thats been written about the Four over the last two decades, no one has captured their power and staggering success as insightfully as Scott Galloway.Instead of buying the myths these companies broadcast, Galloway asks fundamental questions. How did the Four infiltrate our lives so completely that theyre almost impossible to avoid (or boycott)? Why does the stock market forgive them for sins that would destroy other firms? And as they race to become the worlds first trilliondollar company, can anyone challenge them?In the same irreverent style that has made him one of the worlds most celebrated business professors, Galloway deconstructs the strategies of the Four that lurk beneath their shiny veneers. He shows how they manipulate the fundamental emotional needs that have driven us since our ancestors lived in caves, at a speed and scope others cant match. And he reveals how you can apply the lessons of their ascent to your own business or career.Whether you want to compete with them, do business with them, or simply live in the world they dominate, you need to understand the Four.

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To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.

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Warranty

We provide a 2-year limited warranty, from the date of purchase for all our products.

If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.

This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).

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Frequently Asked Questions

  • Q: What is the main topic of 'The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google'? A: 'The Four' focuses on the strategies and influence of Amazon, Apple, Facebook, and Google, exploring how they have become the most powerful companies in the world.
  • Q: Who is the author of this book? A: The author is Scott Galloway, a well-known business professor and commentator.
  • Q: What type of binding does this book have? A: This book is available in paperback binding.
  • Q: How many pages are in the book? A: The book contains 448 pages.
  • Q: When was 'The Four' published? A: 'The Four' was published on October 3, 2017.
  • Q: What can readers learn from this book? A: Readers can learn about the business strategies of major tech companies and how to apply these lessons to their own careers or businesses.
  • Q: Is this book suitable for someone interested in economic history? A: Yes, the book falls under the category of Economic History and provides insights into modern economic forces.
  • Q: What is the condition of the book? A: The book is new.
  • Q: Does the book include any insights on stock market behavior regarding these companies? A: Yes, Scott Galloway discusses how the stock market treats these companies compared to others.
  • Q: Is there a specific edition of the book? A: Yes, this is a large type / large print edition.