The Influential Fundraiser: Using the Psychology of Persuasion to Achieve Outstanding Results,Used

The Influential Fundraiser: Using the Psychology of Persuasion to Achieve Outstanding Results,Used

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SKU: SONG0787994049
UPC: 9780787994044
Brand: Jossey-Bass
Condition: Used
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How to apply the latest developments in psychology and neurology for better fundraising and influencing skillsLeading fundraising expert Bernard Ross offers an alternative yet effective model for asking and influencing potential donors and peers, using the latest techniques developed in the neural and psychological sciences. He shows individuals how to make a compelling ask to mid and highvalue donors, win board members over to a new campaign strategy, convince reluctant colleagues to commit to their ideas, and confidently handle the objections of a skeptical venture philanthropist.Bernard Ross and Clare Segal (London, UK) are Directors of the Management Centre, the United Kingdom's largest nonprofit management consultancy and training organization.

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  • Q: What is the page count of 'The Influential Fundraiser'? A: The book has two hundred ninety-five pages. This length allows for an in-depth exploration of psychology and fundraising techniques.
  • Q: What type of binding does this book have? A: The book is available in hardcover binding. This durable format is ideal for frequent use and longevity.
  • Q: What are the dimensions of 'The Influential Fundraiser'? A: The book measures six point twenty-six inches in length, one point twenty-six inches in width, and nine point twenty-five inches in height. These dimensions make it easy to handle and store.
  • Q: Who is the author of 'The Influential Fundraiser'? A: The author is Bernard Ross. He is a leading expert in fundraising and psychology.
  • Q: What is the main focus of 'The Influential Fundraiser'? A: The book focuses on applying psychology and neurology to enhance fundraising and influence skills. It provides practical strategies for engaging donors.
  • Q: Is this book suitable for beginners in fundraising? A: Yes, this book is suitable for beginners. It presents foundational concepts in an accessible manner.
  • Q: How can I apply the techniques in this book? A: You can apply the techniques by practicing the strategies outlined in the book during fundraising efforts. The book provides actionable insights for real-world application.
  • Q: Is this book appropriate for nonprofit professionals? A: Yes, it is highly appropriate for nonprofit professionals. The strategies are tailored for those involved in fundraising and nonprofit management.
  • Q: Does this book include case studies or examples? A: Yes, the book includes various case studies and examples. These illustrate the application of psychological principles in fundraising.
  • Q: What is the best way to store this hardcover book? A: Store the book in a cool, dry place on a shelf to protect it from damage. Avoid direct sunlight to prevent fading.
  • Q: How should I clean the book if it gets dirty? A: To clean the book, gently wipe the cover with a soft, dry cloth. Avoid using water or cleaning solutions that could damage it.
  • Q: What if I receive a damaged copy of the book? A: If you receive a damaged copy, you should contact the seller for a return or exchange. Most sellers have policies in place for such situations.
  • Q: Can I return this book if I don't find it useful? A: Yes, you may return it if it does not meet your expectations. Check the seller's return policy for details on how to proceed.
  • Q: Is there a warranty for this book? A: No, books typically do not come with a warranty. However, you can inquire about return options if the book is defective.
  • Q: Are there any specific audiences this book targets? A: This book targets nonprofit professionals and fundraisers. It is especially beneficial for those looking to enhance their persuasive skills.

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