The Japanese Consumer: An Alternative Economic History of Modern Japan,Used

The Japanese Consumer: An Alternative Economic History of Modern Japan,Used

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SKU: SONG0521699320
UPC: 9780521699327
Brand: Cambridge University Press
Condition: Used
Regular price$24.87
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By the late twentieth century, Japanese people were renowned as the world's most avid and knowledgeable consumers of fashion, luxury and quality, while the goods that embodied their tastes and lifestyle were becoming a part of global culture. Penelope Francks' book offers an alternative account of Japan's modern economic history from the perspective of the consumer. Tracing Japan's economy from the eighteenth century to the present, she shows how history has conditioned what Japanese people consume and compares their experiences with those of Europe and North America. In so doing the author presents a lucid and informed account of everyday life in Japan, exploring what people eat, how they dress, the household goods they acquire, and their preferred shopping and leisure activities. This beautifully illustrated book succeeds in making economic history palatable and entertaining. It will be a treat for students and all those interested in Japanese society and culture.

⚠️ WARNING (California Proposition 65):

This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.

For more information, please visit www.P65Warnings.ca.gov.

  • Q: What is the main focus of 'The Japanese Consumer'? A: The book offers an alternative economic history of modern Japan from the perspective of consumers, exploring how historical factors have shaped Japanese consumption patterns.
  • Q: Who is the author of this book? A: The author is Penelope Francks, who provides insights into Japanese society and culture through the lens of consumer behavior.
  • Q: What topics are covered in this book? A: The book discusses various aspects of everyday life in Japan, including food, fashion, household goods, shopping habits, and leisure activities.
  • Q: When was 'The Japanese Consumer' published? A: The book was published on November 16, 2009.
  • Q: What is the condition of the book? A: The book is listed as a new item, ensuring it is in excellent condition for readers.
  • Q: How many pages does the book contain? A: The book has a total of 262 pages.
  • Q: What type of binding does this book have? A: The book is available in paperback binding.
  • Q: Is this book suitable for students? A: Yes, this book is suitable for students and anyone interested in understanding Japanese society and economic history.
  • Q: Does the book include illustrations? A: Yes, the book is beautifully illustrated, which enhances the reading experience.
  • Q: What category does 'The Japanese Consumer' fall under? A: The book is categorized under Economic History.

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