Title
The Legend Of Mercury Marine,New
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The Legend Of Mercury Marine By Jeffrey L. Rodengen Is Destined To Join The Bestselling Ranks With Jeff'S Other Nautical Best Seller'S, The Legend Of Chris Craft, Evenrude Johnson And The Legend Of Omc, Serving The Silent Service: The Legend Of Electric Boat, And Iron Fist: The Lives Of Carl Kiekhaefer.Sixty Years Old In 1999, Mercury Marine Is The Most Recognized Mane In The Marine Industry, And The Memory Of Its Founder, Carl Kiekhaefer, Lives On In The Hearts And Minds Of Engineers And Boat Enthusiasts Alike.Rescuing A Failing Marine Out Board Manufacturer, Carl Kiekhaefer And His Organization Overcame Wartime Shortages, Government Restrictions, Stockholder Rebellions And Kiekhaefer'S Own Raging Paranoia. In Spite Of His Infamous Temper, Or Maybe Because Of It, Those He Hired Remained Loyal, Inheriting Kiekhaefer'S Grit And Indomitable Attitude As Mercury Engines Set World Records For Speed And Endurance.Kiekhaefer Agreed To Be Acquired By Brunswick Corporation, In 1961, But Was Reluctant To Handle The Transition. He Left The Company Nine Tumultuous Years Later, And Since Then Mercury And Brunswick Have Learned To Work As A Team. As The Wall Came Down, Mercury Marine Expanded Rapidly Around The World In The Seventies And Early Eighties With Such World Class Products As The Mercrusier Stern Drive. Its Name Become Synonymous With Victory In Races, Fishing Competitions And Commercial Boating.Mercury Was Retested In The Early 1990S, When The Marine Industry Grapples With The Worst Recession In Its History. Working With Brunswick, Mercury Emerged With Its Own Identity Without Losing Kiekhaefer Legacy That Abhors Failure.As Mercury Marine Enters The New Millennium, The Company Is Poised For Even Greater Accomplishments, And Embarked On A New Round Of Ventures And Partnerships Around The World. In This Lavishly Illustrated The Legend Of Mercury Marine, Jeffrey L. Rodengen ( Author Of The Definitive Biography Of Carl Kiekhaefer, Iron Fist: The Lives Of Carl Kiekhaefer ) Tells The Story Behind Mercury'S Own Rise And Ultimate Triumph, And Reveals The Mystique Behind Mercury'S Name.
⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.
- Q: What is 'The Legend of Mercury Marine' about? A: The book details the history and achievements of Mercury Marine, focusing on its founder Carl Kiekhaefer and the company's evolution in the marine industry.
- Q: Who is the author of this book? A: The author is Jeffrey L. Rodengen, who is known for his previous works on nautical history and biographies, including 'Iron Fist: The Lives of Carl Kiekhaefer'.
- Q: What type of book is 'The Legend of Mercury Marine'? A: This is a hardcover book categorized under history, featuring 207 pages of illustrated content.
- Q: When was 'The Legend of Mercury Marine' published? A: The book was published on March 10, 1999.
- Q: Is this book in good condition? A: Yes, it is listed as a used book in good condition.
- Q: What can readers expect to learn from this book? A: Readers will gain insights into Mercury Marine's challenges, innovations, and its significant impact on the marine industry.
- Q: Is 'The Legend of Mercury Marine' suitable for casual readers? A: Yes, the book is written to appeal to both nautical enthusiasts and casual readers interested in marine history.
- Q: Does the book include illustrations? A: Yes, it is lavishly illustrated, offering visual context to the narrative.
- Q: What themes are explored in this book? A: Key themes include perseverance, innovation in the marine industry, and the legacy of Carl Kiekhaefer.
- Q: Are there any notable achievements of Mercury Marine discussed in the book? A: Yes, the book covers Mercury Marine's world records for speed and endurance and its evolution through industry challenges.