Title
The Might Of The Multinationals: The Rise And Fall Of The Corporate Legend
Sold by Ergodebooks, an authorized reseller.
Returns accepted within 30 days | support@ergodebooks.com
Shipping Information
- Free Standard Shipping — United States only
- Processing Time: 1–3 business days
- Estimated Delivery: 3–5 business days after dispatch
- Double-boxed, fully insured & discreetly packaged
- Tracking number sent via email once dispatched
- Orders over $250 require signature upon delivery. Taxes calculated at checkout.
Returns & Refund
Returns accepted within 30 days of delivery.
Damaged or Defective Item
Free return shipping + replacement or full refund
Wrong Item Received
Free return shipping + replacement or full refund
Change of Mind
Return shipping at customer's expense · 25% restocking fee applies
Payment Option
Drawing upon his three decades of experience as a corporate economist, including 17 years as a senior economist with Business International Corporation, Alex Rubner here offers an incisive study of the multinational corporation as its fortunes have waxed and waned over the years. The author traces the evolution of the modern multinational corporation and the popular, academic, and governmental sentiments associated with it, arguing that the transnational corporate entity is far from the allpowerful, supranational giant many have envisioned. In contrast, Rubner shows, the modern multinational is a fragile, striferidden business operation, often with significantly lower profit margins than smaller local or regional firms. Written for both international business scholars and lay readers interested in business matters, The Might of the Multinationals provides a compelling look at the real and imagined power of the world's largest and most wellknown corporations.Following an introductory chapter which sets the stage for the discussions that follow, the author addresses the concepts of the multinational company as formulated by idealistic advocates and vehement adversaries. Rubner shows that populist perceptions of the power of multinationals are of relatively recent vintage and derive from a variety of sources including religious and trade union leaders, politicians, businessmen, and academic theorists. The second section explores the actual daytoday realities that govern the operation of multinationals and examines such issues as the inhospitability of host countries, the inability of large bureaucratic organizations to react quickly to changing conditions, and the hypersensitivity of multinationals. Finally, Rubner looks to the future, evaluating the revised strategies of Western multinationals regarding overseas investments. He concludes that the power of the major transnationals is diminishingalong with the legends that gave birth to that perception.
⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.