Title
The NEW Art of Selling Intangibles,New
Processing time: 1-3 days
US Orders Ships in: 3-5 days
International Orders Ships in: 8-12 days
Return Policy: 15-days return on defective items
Payment Option
So many things have changed since The Art of Selling Intangibles first appeared in the '80s and became an industry classic. Now, this financial services 'Bible' is completely updated and revised to reflect the new realities, ranging from enhanced technology, to new industry regulations, commission structures, methods for prospecting and retaining clients. There still is a fine art to selling intangibles. Now discover how to master this art, using the latest tools and techniques with this invaluable source for financial advisors, consultants, stockbrokers, and insurance agents. It's an invaluable resource for financial advisors, consultants, stockbrokers, and insurance agents alike. Keith Clark, DWC Consultants Financial professionals often cringe at the thought of being in the business of selling . But selling is a key aspect of any financial professional's routine. Whether you're an advisor persuading a prospective client to hire you, a broker touting stocks, or an agent nudging a client toward an insurance policy or annuity you're selling: The concept, the ideas even yourself! Your product is elusive or intangible making the challenges you face selling even more complex. Now, turn to a cherished industry classic The NEW Art of Selling Intangibles for a full program of sales techniques specifically designed for financial professionals in their quest to: find clients, close clients, retain clients and convince clients to make the right financial choices. This groundbreaking book was the first to integrate investment strategies with selling strategies exclusively targeted to financial professionals. Now it's thoroughly updated, revised, and reworked to meet the needs of today's timepressed professionals. Expanding on key issues, while weaving in new areas of concern Korn presents a comprehensive program for winning. Learn to master every method needed to perfect your selling skills even if selling does not come natu
⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.
- Q: What is 'The NEW Art of Selling Intangibles' about? A: 'The NEW Art of Selling Intangibles' is a comprehensive guide specifically designed for financial professionals. It offers a full program of sales techniques aimed at helping advisors, brokers, and agents effectively sell intangible products and services.
- Q: Who is the author of this book? A: The book is authored by LeRoy Gross, who is recognized for integrating investment strategies with selling techniques targeted at financial professionals.
- Q: What are the key features of this book? A: Key features include 308 pages of content, covering various sales techniques, prospecting resources, closing strategies, and methods for effective client communication.
- Q: Is this book suitable for beginners in sales? A: Yes, the book is designed to help both experienced sales professionals and beginners, providing methods to master selling skills even if selling does not come naturally.
- Q: What edition of the book is available? A: This book is a revised and updated edition, released on December 15, 2003, ensuring it meets the needs of modern financial professionals.
- Q: How does the book help with client retention? A: The book offers techniques and strategies aimed at not only attracting clients but also retaining them by building trust and convincing them to make informed financial choices.
- Q: What type of binding does this book have? A: The book is available in paperback binding, making it easy to handle and read.
- Q: Is the book in new or used condition? A: The listing indicates that the book is in new condition, ensuring that you receive a quality product.
- Q: What topics are covered regarding sales techniques? A: Topics include overcoming objections, finding prospects, effective closing techniques, and strategies for making cold calls more effective.
- Q: Can this book assist with developing asset allocation strategies? A: Yes, the book includes methods for developing proper asset allocation strategies to help clients make informed investment decisions.