The New Power Base Selling: Master The Politics, Create Unexpected Value and Higher Margins, and Outsmart the Competition,New

The New Power Base Selling: Master The Politics, Create Unexpected Value and Higher Margins, and Outsmart the Competition,New

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SKU: DADAX1118206673
Brand: Wiley
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An updated and revised version of the business classic Power Base SellingPower Base Selling, originally published in 1990, left readers with an understanding of and language for gaining political advantage within accounts. Now famous among sellers, the concept of aligning with powerful customer individuals or 'Foxes' is taken to a new level. The New Power Base Selling offers an updated and more indepth edition of the original classic with an empirically based breakthrough to significantly increasing sales performance. It explains how competitive selling is as much a matter of politics, customer value, and strategy as it is a management science.Based on data from one of the most comprehensive sales surveys in the sales training industry, along with over 50,000 deal reviews, The New Power Base Selling will help salespeople quickly outfox the competition, impress customers with unexpected value, and achieve new levels of professional success. Create Demand, as well as competitively Service Demand Quickly leverage 'Situational Power Bases' to drive up win rates Provide customers with value that advances their critical business initiatives Effectively use LinkedIn, Facebook, Twitter, and other social tools in a sales campaign Increase customer satisfaction and competitive differentiationSee measurable gains and exceed quota when you leverage customer politics, value, and competitive strategy.

⚠️ WARNING (California Proposition 65):

This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.

For more information, please visit www.P65Warnings.ca.gov.

  • Q: How many pages does the book have? A: The book has two hundred fifty-six pages. This length provides ample content for a comprehensive understanding of Power Base Selling.
  • Q: What is the binding type of this book? A: The book is hardcover. This ensures durability and a professional appearance, making it suitable for both personal and professional settings.
  • Q: What are the dimensions of the book? A: The book measures six point two inches in length, nine point one inches in height, and zero point nine one inches in width. These dimensions make it easy to handle and store.
  • Q: Who is the author of this book? A: The author of the book is Jim Holden. He is recognized for his expertise in sales and has contributed significantly to the field.
  • Q: What category does this book fall under? A: The book is categorized under Sales & Selling. It is a valuable resource for anyone looking to improve their sales strategies.
  • Q: Is this book suitable for beginners in sales? A: Yes, this book is suitable for beginners. It provides foundational concepts in sales and helps readers understand the importance of customer relationships.
  • Q: Can this book help experienced salespeople? A: Yes, experienced salespeople can benefit from this book. It offers advanced strategies and updated insights based on extensive research and surveys.
  • Q: How can I apply the techniques from this book? A: You can apply the techniques by leveraging customer politics and value in your sales approach. The book provides actionable strategies that are easy to implement.
  • Q: Are there any specific tools recommended in the book? A: Yes, the book recommends using social tools like LinkedIn, Facebook, and Twitter in sales campaigns. These platforms can enhance customer engagement and drive sales.
  • Q: What is the recommended way to store this book? A: Store the book in a cool, dry place away from direct sunlight. This will help preserve its condition and prevent damage.
  • Q: How do I clean the book if it gets dirty? A: To clean the book, gently wipe the cover with a soft, dry cloth. Avoid using water or cleaning solutions that could damage the binding or pages.
  • Q: What if the book arrives damaged? A: If the book arrives damaged, you should contact the seller for return or exchange options. Most sellers have policies in place for handling such issues.
  • Q: Is there a warranty for this book? A: No, there is typically no warranty for books. However, check with the seller for their specific return policy.
  • Q: Can this book be used for training purposes? A: Yes, this book can be used for training purposes. Its insights and strategies are valuable for both individual and group training sessions.
  • Q: Does this book include case studies or examples? A: Yes, the book includes case studies and examples from extensive sales surveys. These provide practical insights into successful selling techniques.
  • Q: What makes this book different from other sales books? A: This book stands out due to its focus on the political aspects of selling and its empirical research backing. It offers a unique perspective on creating value in sales.

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