Title
The Other Guy Blinked: How Pepsi Won The Cola Wars-used
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The Inside Story Of The Recent Business War From The President Of The Company That Shook The Foundations Of The Way American Corporations Merchandise Their Products By Forcing Coke Into The Biggest Marketing Blunder Of The Century
⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.
- Q: What is the page count of the book? A: The book has two hundred eighty pages. This length allows for an in-depth exploration of the Cola Wars.
- Q: What is the binding type of this book? A: This book is a hardcover edition. Hardcover bindings are durable and ideal for long-term use.
- Q: What are the dimensions of the book? A: The book measures nine point zero two inches in length, five point nine eight inches in width, and zero point nine eight inches in height. These dimensions make it a convenient size for reading.
- Q: Who is the author of the book? A: The author of this book is Jesse Kornbluth. He provides a unique insider perspective on the Cola Wars.
- Q: What genre does this book fall under? A: This book falls under the genre of Company Profiles. It delves into corporate strategies and marketing tactics.
- Q: Is this book suitable for young readers? A: Yes, this book is suitable for older teens and adults. It discusses business strategies and competitive marketing, which may be complex for younger readers.
- Q: How do I read this book? A: You can read this book like any standard book, from front to back. It offers engaging narratives about the Cola Wars.
- Q: Is there a recommended reading age for this book? A: The recommended reading age for this book is sixteen and above. The content may require some background knowledge of marketing.
- Q: Can I find this book in libraries? A: Yes, this book is often available in libraries. Check your local library's catalog for availability.
- Q: How should I store this book? A: Store this book in a cool, dry place, upright on a shelf. This will help maintain its condition and prevent damage.
- Q: How do I clean this book? A: To clean this book, use a dry cloth to dust the cover. Avoid using liquids as they can damage the pages.
- Q: Is this book safe from wear and tear? A: Yes, the hardcover design provides durability against wear and tear. However, handle it with care to maintain its condition.
- Q: What if the book arrives damaged? A: If the book arrives damaged, contact the seller for a return or exchange. Most sellers offer return policies for such issues.
- Q: Can I return this book if I don't like it? A: Yes, you can return the book if it is within the return policy period. Make sure to check the specific policy details.
- Q: Does this book include any illustrations? A: No, this book does not include illustrations. It focuses on text to convey the narrative of the Cola Wars.
- Q: Is this book a good choice for business students? A: Yes, this book is an excellent choice for business students. It provides insights into marketing strategies and corporate competition.