Title
The Patron Way: From Fantasy To Fortune Lessons On Taking Any Business From Idea To Iconic Brand
Sold by Ergodebooks, an authorized reseller.
Returns accepted within 30 days | support@ergodebooks.com
Shipping Information
- Free Standard Shipping — United States only
- Processing Time: 1–3 business days
- Estimated Delivery: 3–5 business days after dispatch
- Double-boxed, fully insured & discreetly packaged
- Tracking number sent via email once dispatched
- Orders over $250 require signature upon delivery. Taxes calculated at checkout.
Returns & Refund
Returns accepted within 30 days of delivery.
Damaged or Defective Item
Free return shipping + replacement or full refund
Wrong Item Received
Free return shipping + replacement or full refund
Change of Mind
Return shipping at customer's expense · 25% restocking fee applies
Payment Option
The Neverbeforetold Story Of Patrn Tequilathe Brand That Revolutionized An Industryhow A Billiondollar Business Ascended From A Forgotten Dusty Agave Field In Central Mexicothe Patrn Way Details The Unorthodox Building Of The Brand, The Extraordinary Creativity And Marketing Ingenuity Of Patrn'S Cofounder, Martin Crowley, And His Life Partner, Ilana Edelstein, And The Way Patrn Singlehandedly Transformed The Face Of The Liquor Industry. Edelstein Was Involved In Every Aspect Of The Businessfrom The Brands Iconic Bottle To Designing The Sexy And Attentiongetting Outfits Worn By The Famous Patrn Girls At Promotions And Parties To Running The Back Office.Patrn Is A Tequila So Sumptuousand So Brilliantly Marketedthat It Has Become The Worlds Leading Ultrapremium Tequila And Has Changed The Way The Spirit Is Experienced: What Was Once Gasoline Slammed Back In A Shot Glass Is Now Poured From An Exquisite Handblown Bottle Into A Chilled Glass And Sipped To Attain A Patrn High.Today, Patrn Has Grown To Over A Billiondollar Brand, And It Is The Largest Generator Of Revenue Of All Tequila Brands. Edelstein Combines The Dramatic Story Of The Companys Rise To Success In An Astonishingly Competitive And Sometimes Cutthroat Industry With Practical Business Lessons About R&D And Brand Building That Business Leaders Can Put To Productive Use In Any Industry.A Tale Of Love, Sacrifice, Celebrity, Dizzying Success, And Ultimate Betrayal, The Patrn Way Reveals For The First Time All The Details Behind The Intimate Relationship And Marketing Genius Of The Power Couple That Transformed The Spirits Industry.Praise For The Patrn Waythe Patrn Way Is A Good Chronicle Of A Luxury Brand'S Path To Success. . . . Ms. Edelstein Dispenses Useful Advice To Aspiring Entrepreneurs.The Wall Street Journalanyone Desirous Of Making Sense Of Tequilas Current Status Will Be Well Served By Chugging The Patrn Way.SlateThere Are Some Good Lessons For Entrepreneurs Launching A Product. No Doubt, The Rise Of Patrn Is Something Many Would Love To Emulate. And Ilana Edelstein Was There From The Beginning And Delivers An Inside View Of The Story.New York Journal Of BooksBusiness Lessons Echoing 'Know Who The True Tastemakers Are, And Use Them Wisely' Are Sprinkled Throughout The Book. . . . Most Readers Will Appreciate The Informal 'Tellall' Style That Reveals An Emphasis On Doing Some Paperwork To Cement Their Role In Any Business They Help Grow.Library Journali Can Honestly Say The Patrn Way By Ilana Edelstein Was A Delicious Cocktail Of Innovation And Inspiration With A Twist Of Tragedy For A Bittersweet Finish.Tequilaaficionado.Com
⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.
- Q: How many pages does The Patron Way have? A: The Patron Way has two hundred forty-five pages. This length provides a comprehensive look into the brand's journey and lessons.
- Q: What is the binding type of The Patron Way? A: The book is a hardcover edition. This binding ensures durability and a premium feel.
- Q: Who is the author of The Patron Way? A: The author is Ilana Edelstein. She shares her unique insights and experiences in building the Patrón brand.
- Q: How do I read The Patron Way? A: You can read The Patron Way as a narrative or a business guide. It's suitable for entrepreneurs and anyone interested in branding.
- Q: Is The Patron Way suitable for beginners in business? A: Yes, it is suitable for beginners. The book offers practical lessons that are easy to understand and apply.
- Q: What age group is The Patron Way appropriate for? A: The book is appropriate for adults and older teens. It discusses business strategies and concepts that require maturity.
- Q: How should I care for my copy of The Patron Way? A: Keep your copy in a dry and cool place. Avoid exposing it to direct sunlight to preserve the cover and pages.
- Q: Can I clean the cover of The Patron Way? A: Yes, you can lightly dust the cover. Use a soft, dry cloth to avoid damaging the finish.
- Q: Is there a warranty for The Patron Way? A: No, The Patron Way does not come with a warranty. However, you can check return policies through the seller.
- Q: What if The Patron Way arrives damaged? A: If it arrives damaged, contact the seller for assistance. Most retailers have return or exchange policies in place.
- Q: How does The Patron Way compare to other business books? A: The Patron Way stands out due to its unique narrative style and focus on a specific brand's journey. It's both entertaining and educational.
- Q: Is The Patron Way more of a memoir or a business guide? A: It is a blend of both. The book offers personal stories alongside actionable business insights.
- Q: Does The Patron Way include practical business lessons? A: Yes, the book includes practical lessons. Readers can apply these insights to various industries, not just liquor.
- Q: What are the main themes in The Patron Way? A: Key themes include branding, entrepreneurship, and resilience in a competitive market. The narrative illustrates these themes effectively.
- Q: How can I use The Patron Way to improve my business? A: You can apply the marketing strategies and lessons shared in the book to enhance your brand's presence and growth.