Title
The Personality Brokers: The Strange History Of Myersbriggs And The Birth Of Personality Testing
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An Unprecedented History Of The Personality Test Conceived A Century Ago By A Mother And Her Daughterfiction Writers With No Formal Training In Psychologyand How It Insinuated Itself Into Our Boardrooms, Classrooms, And Beyond. The Basis For The Hbo Max Documentary, Personathe Myersbriggs Type Indicator Is The Most Popular Personality Test In The World. It Is Used Regularly By Fortune 500 Companies, Universities, Hospitals, Churches, And The Military. Its Language Of Personality Typesextraversion And Introversion, Sensing And Intuiting, Thinking And Feeling, Judging And Perceivinghas Inspired Television Shows, Online Dating Platforms, And Buzzfeed Quizzes. Yet Despite The Test'S Widespread Adoption, Experts In The Field Of Psychometric Testing, A $2 Billion Industry, Have Struggled To Validate Its Resultsno Less Account For Its Success. How Did Myersbriggs, A Homegrown Multiple Choice Questionnaire, Infiltrate Our Workplaces, Our Relationships, Our Internet, Our Lives?First Conceived In The 1920S By The Motherdaughter Team Of Katherine Briggs And Isabel Briggs Myers, A Pair Of Devoted Homemakers, Novelists, And Amateur Psychoanalysts, Myersbriggs Was Designed To Bring The Gospel Of Carl Jung To The Masses. But It Would Take On A Life Entirely Its Own, Reaching From The Smokefilled Boardrooms Of Midcentury New York To Berkeley, California, Where It Was Administered To Some Of The Twentieth Century'S Greatest Creative Minds. It Would Travel Across The World To London, Zurich, Cape Town, Melbourne, And Tokyo, Until It Could Be Found Just As Easily In Elementary Schools, Nunneries, And Wellness Retreats As In Shadowy Political Consultancies And On Social Networks.Drawing From Original Reporting And Neverbeforepublished Documents, The Personality Brokers Takes A Critical Look At The Personality Indicator That Became A Cultural Icon. Along The Way It Examines Nothing Less Than The Definition Of The Selfour Attempts To Grasp, Categorize, And Quantify Our Personalities. Surprising And Absorbing, The Book, Like The Test At Its Heart, Considers The Timeless Question: What Makes You, You?
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- Q: How many pages does this book have? A: This book has three hundred thirty-six pages. It provides a comprehensive exploration of the Myers-Briggs Type Indicator.
- Q: What is the binding type of this book? A: The binding type is paperback. This makes it lightweight and portable for easy reading.
- Q: What are the dimensions of this book? A: The dimensions are five point two inches in length, zero point seventy-six inches in width, and eight inches in height. These measurements make it a standard-sized paperback.
- Q: Who is the author of this book? A: The author is Merve Emre. She critically examines the history of the Myers-Briggs personality test.
- Q: What genre does this book belong to? A: This book is a nonfiction historical account. It delves into psychology and the cultural impact of personality testing.
- Q: Is this book suitable for beginners in psychology? A: Yes, this book is suitable for beginners. It presents complex ideas in an accessible manner for general readers.
- Q: How does this book explore personality testing? A: The book examines the origins and influence of the Myers-Briggs Type Indicator. It connects the test's history to its modern usage.
- Q: Is this book appropriate for academic use? A: Yes, this book is appropriate for academic use. It draws on original reporting and includes never-before-published documents.
- Q: How should I care for this paperback book? A: To care for this paperback book, keep it in a cool, dry place. Avoid exposing it to direct sunlight to preserve the cover.
- Q: What should I do if the book arrives damaged? A: If the book arrives damaged, contact customer service for a return or exchange. Ensure to have your order details ready.
- Q: Is there a warranty for this book? A: No, there is typically no warranty for books. However, check with the retailer for their specific return policies.
- Q: How should I store this book to maintain its condition? A: Store the book upright on a shelf or in a bookcase. Avoid stacking heavy items on top to prevent damage.
- Q: Can this book be shared with others? A: Yes, this book can be shared with others. It's a great read for anyone interested in personality psychology.
- Q: What if I want to read more on this topic? A: If you want to read more on this topic, consider looking for other books on psychology and personality types. There are many available.
- Q: Is this book a good gift for someone interested in psychology? A: Yes, this book makes an excellent gift for anyone interested in psychology. It provides insights into a widely used personality test.