Title
The Road To Organic Growth: How Great Companies Consistently Grow Marketshare From Within
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Why is Organic Growth a Smart LongTerm Strategy for Your Company?A rigorous twoyear study of the top 800 valuecreating public companies found that growth generated internally through a commitment to customer satisfaction, employee engagement, and profitability resulted in consistent employee retention, stock value improvements, and better returns on investment.In The Road to Organic Growth, Edward Hess shares the full results of his breakthrough study, providing fresh, and oftensurprising perspectives on what it really takes to foster organic growth. Using instructive examples from leading companies such as SYSCO, Best Buy,Tiffany & Company, Outback Steakhouse, and Stryker Corporation, Hess reveals the strategies these trailblazers used to achieve longterm growth from within.Drawing upon original research, interviews, and indepth corporate studies, Hess identifies the six keys to achieving organic growth andmost importantexplains how to seamlessly and consistently incorporate them into a formula for sustainability and competitive advantage to Develop a simple, easytounderstand business model and growth strategy Be entrepreneurial at the point of customer contact Measure everythingfrom finances to operations to behaviors Build an engaged, loyal, and multitalented people pipeline Find humble, internallyfocused operators to lead your company Be an execution and technology championThe Road to Organic Growth proves that you can build a sustainable, successful business without the expense of acquisitions, financial manipulations, or devaluing your employees. By exceeding customer expectations, building an employeecentric organization, and focusing intensely on measurement and performance, your company will achieve consistent, solid growth from within.
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