Title
The Secret Sales Pitch: An Overview of Subliminal Advertising,Used
Delivery time: 8-12 business days (International)
A fascinating look at how media manipulates the mind; A handbook for marketing, psychology, sociology, and related classes; A 'how to manual' for artists, advertisers, and business people interested in subliminal techniques.The Secret Sales Pitch argues that, since the 1950s, optical illusions have been secretly embedded in mass media in order to manipulate the public unconsciously. These subliminal images are extremely provocative, and involve nightmarish monsters as well as many forms of erotica. In addition, pictures with subliminal meanings understood only on an unconscious level have secretly aroused viewers innermost fears and fantasies.The author is an attorney who presents the evidence of subliminal advertising as though he were addressing a jury. Although the claims on the cover may initially seem outlandish, the case that is presented is credible and disturbing. The examples that are provided are startling, and intelligently correlated to studies gleaned from psychological journals. The history of subliminal persuasion, from Vance Packard to the present, is thoughtfully reviewed. N.F. Dixon, a respected psychologist and the author of a treatise on subliminal perception, has endorsed Bullocks work and commented that his interpretations are 'convincing and ingenious.'The back cover promises 'You will never watch a commercial, make a sales presentation, or look in the mirror the same way again.' Even skeptical readers will not be disappointed.
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⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.
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Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
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Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
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Frequently Asked Questions
- Q: What is 'The Secret Sales Pitch' about? A: 'The Secret Sales Pitch: An Overview of Subliminal Advertising' explores how subliminal techniques are used in media to influence the public's subconscious thoughts and behaviors.
- Q: Who is the author of this book? A: The book is authored by August Bullock, who is an attorney with insights into subliminal advertising.
- Q: What are the key themes discussed in the book? A: Key themes include the history of subliminal advertising, psychological studies on perception, and the impact of optical illusions in marketing.
- Q: Is this book suitable for academic use? A: Yes, it serves as a handbook for marketing, psychology, sociology, and related fields, making it suitable for academic courses.
- Q: What type of readers would benefit from this book? A: Artists, advertisers, business professionals, and anyone interested in understanding subliminal techniques in advertising will find this book valuable.
- Q: What is the condition of the book? A: The book is listed as 'Used Book in Good Condition,' indicating that it has been previously owned but is still in satisfactory shape.
- Q: How many pages does the book have? A: The book contains 272 pages.
- Q: What is the publication date of the book? A: The book was published on January 1, 2004.
- Q: What binding type does this book have? A: The book is available in paperback binding.
- Q: Are there any notable endorsements for this book? A: Yes, the book has been endorsed by N.F. Dixon, a respected psychologist, who praised Bullock's interpretations as convincing and ingenious.