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If you have any questions, you are always welcome to contact us. We'll get back to you as soon as possible, withing 24 hours on weekdays.
Customer service
All questions about your order, return and delivery must be sent to our customer service team by e-mail at yourstore@yourdomain.com
Sale & Press
If you are interested in selling our products, need more information about our brand or wish to make a collaboration, please contact us at press@yourdomain.com
A leading behavioral economist reveals the tools that will improve our decision making on screensOffice workers spend the majority of their waking hours staring at screens. Unfortunately, few of us are aware of the visual biases and behavioral patterns that influence our thinking when were on our laptops, iPads, smartphones, or smartwatches. The sheer volume of information and choices available online, combined with the ease of tapping "buy," often make for poor decision making on screens.In The Smarter Screen, behavioral economist Shlomo Benartzi reveals a tool kit of interventions for the digital age. Using engaging reader exercises and provocative case studies, Benartzi shows how digital designs can influence our decision making on screens in all sorts of surprising ways.For example: Youre more likely to add bacon to your pizza if you order online. If you read this book on a screen, youre less likely to remember its content. You might buy an item just because its located in a screen hot spot, even if better options are available. If you shop using a touch screen, youll probably overvalue the product youre considering. Youre more likely to remember a factoid like this one if its displayed in an ugly, difficulttoread font.Drawing on the latest research on digital nudging, Benartzi reveals how we can create an online world that helps us think better, not worse.
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