Title
The Social Customer: How Brands Can Use Social CRM to Acquire, Monetize, and Retain Fans, Friends, and Followers,Used
Delivery time: 8-12 business days (International)
The social customer is your NEW customer. And if you dont recognize it, they will be someone elses new customer. Adam Metz presents a clear, concise game plan for attracting them, connecting with them, and keeping them. Dont just buy this book: invest in the content. Actually, invest time to implement the content.'JEFFREY GITOMER, author of The Little Red Book of Selling and Social BOOM!'This book connects two key dots in the customer equation: knowing why your customers uniquely do business with you and taking actions that cause them to repeat that choice more frequently.' RICH BLAKEMAN, sales vice president, Miller Heiman, from the Afterword'Ive seen the future of marketing and it delivers in less than 300 pages. Adam Metzs The Social Customer makes a compelling case for revolutionizing your thinking about how you connect and build a relationship with your customer in a fashion that shrinks your marketing team and amplifi es the love the world feels for you and your product. Not easy stuff, and, done the wrong way, its dangerous.' CHIP CONLEY, founder of Joie de Vivre Hospitality and author of PEAK: How Great Companies Get Their Mojo from MaslowAbout the BookIF you look at the people who follow your company via social media simply as 'social media users,' youre missing a much bigger picture. They are, above all, your customersand as such, they have a multitude of needs. But without the right social media strategy, they might not remain your customers for long.Adam Metz is prized by clients and online fans for his understanding of what makes both companies and their customers clickand how social media can get them in sync and drive revenue. In The Social Customer, he teaches you all youll need to know to transform your businessnot just on the Web but across the board. Even if Facebook and Twitter were to disappear tomorrow, these are the fundamentals that will always applywhatever the technology and whatever the social media. Youll learn: How to transform your brand into a coveted 'Social Object' Where your brand currently stands with your social customersand how to mobilize your customers to get the word out The 'The Ten Commandments of Social Customer Relationship Management' How to harness the power of collaboration How to delight your customers and win loyalty through individualized Treatment What terms like 'Social Marketing' and 'Social Sales Insights' really meanand why they can be vital to business successMetz also includes anecdotes, case studies, and outsidethebox inspiration from branding innovatorsranging from upstart punk bands to absolute giants like Burger King and SAPall designed to keep you thinking critically, creatively, and with the kind of flexibility that will keep your social customers engaged as your company grows.
By changing our most important processes and
products, we have already made a big leap forward. This ranges from the
increased use of more sustainable fibers to the use of more
environmentally friendly printing processes to the development of
efficient waste management in our value chain.
Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
Secure Payment
Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.
Secure Payment
Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.