The Square And The Tower: Networks And Power, From The Freemasons To Facebook

The Square And The Tower: Networks And Power, From The Freemasons To Facebook

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The Instant New York Times Bestseller.A Brilliant Recasting Of The Turning Points In World History, Including The One We'Re Living Through, As A Collision Between Old Power Hierarchies And New Social Networks.Captivating And Compelling. The New York TimesNiall Ferguson Has Again Written A Brilliant Book...In 400 Pages You Will Have Restocked Your Mind. Do It. The Wall Street Journalthe Square And The Tower, In Addition To Being Provocative History, May Prove To Be A Bellwether Work Of The Internet Age. Christian Science Monitormost History Is Hierarchical: It'S About Emperors, Presidents, Prime Ministers And Field Marshals. It'S About States, Armies And Corporations. It'S About Orders From On High. Even History From Below Is Often About Trade Unions And Workers' Parties. But What If That'S Simply Because Hierarchical Institutions Create The Archives That Historians Rely On? What If We Are Missing The Informal, Less Well Documented Social Networks That Are The True Sources Of Power And Drivers Of Change?The 21St Century Has Been Hailed As The Age Of Networks. However, In The Square And The Tower, Niall Ferguson Argues That Networks Have Always Been With Us, From The Structure Of The Brain To The Food Chain, From The Family Tree To Freemasonry. Throughout History, Hierarchies Housed In High Towers Have Claimed To Rule, But Often Real Power Has Resided In The Networks In The Town Square Below. For It Is Networks That Tend To Innovate. And It Is Through Networks That Revolutionary Ideas Can Contagiously Spread. Just Because Conspiracy Theorists Like To Fantasize About Such Networks Doesn'T Mean They Are Not Real.From The Cults Of Ancient Rome To The Dynasties Of The Renaissance, From The Founding Fathers To Facebook, The Square And The Tower Tells The Story Of The Rise, Fall And Rise Of Networks, And Shows How Network Theoryconcepts Such As Clustering, Degrees Of Separation, Weak Ties, Contagions And Phase Transitionscan Transform Our Understanding Of Both The Past And The Present.Just As The Ascent Of Money Put Wall Street Into Historical Perspective, So The Square And The Tower Does The Same For Silicon Valley. And It Offers A Bold Prediction About Which Hierarchies Will Withstand This Latest Wave Of Network Disruptionand Which Will Be Toppled.

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We provide a 2-year limited warranty, from the date of purchase for all our products.

If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.

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Frequently Asked Questions

  • Q: What is the main theme of 'The Square and the Tower'? A: 'The Square and the Tower' explores the interplay between hierarchical power structures and social networks throughout history, illustrating how networks often hold the true sources of power.
  • Q: Who is the author of this book? A: The author of 'The Square and the Tower' is Niall Ferguson, a renowned historian and author known for his insightful analyses of economic and political history.
  • Q: When was 'The Square and the Tower' published? A: 'The Square and the Tower' was published on January 22, 2019.
  • Q: How many pages does the book have? A: 'The Square and the Tower' contains a total of 608 pages.
  • Q: What is the binding type of this book? A: The book is available in paperback binding.
  • Q: Is this book suitable for history enthusiasts? A: Yes, 'The Square and the Tower' is suitable for history enthusiasts as it provides a unique perspective on historical events through the lens of network theory.
  • Q: What are some key concepts discussed in the book? A: Key concepts discussed in the book include network theory, clustering, degrees of separation, weak ties, contagions, and phase transitions.
  • Q: Does the book provide a modern perspective on historical events? A: 'The Square and the Tower' offers a modern perspective by relating historical events to contemporary issues, particularly in the context of the Internet Age.
  • Q: What makes this book a bestseller? A: The book became a bestseller due to its captivating narrative, thought-provoking ideas, and Ferguson's ability to challenge traditional historical narratives.
  • Q: Can this book help understand the impact of social networks today? A: Yes, 'The Square and the Tower' helps readers understand the impact of social networks on power dynamics and societal change in today's world.