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The Streetsmart Entrepreneur: 133 Tough Lessons I Learned The Hard Way,New
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If You'Re In Business Now... Or Have Ever Even Thought About Being In Business, Read This Book! Starting With Two Thousand Dollars And A Gritty Determination To Succeed, Jay Goltz Built His Business The Hard Way...From The Ground Up. Early On, He Realized That No Amount Of Education Could Prepare Him For The Daytoday Rigors Of Building A Business. So, He Learned Through Experience. Today, Thirtyfive Years Later, Goltz Operates The World'S Largest Custom Pictureframing Facility... It Is Thirty Times The Size Of The Average Framing Shop. No Waxing Philosophical Here. In The Streetsmart Entrepreneur, Goltz Tells It Like It Is, Offering Reallife Lessons That Can Help You Suceed In The 'Inyourface' World Of Business. Among The Important Topics Goltz Covers: Savvy Marketing Analysis: Starting Up Without Throwing Upunderstanding Cash Flow: How You Can Be Swamped With Business And Still Go Brokegrounding Your Business: Controlled Growth Or Growth Out Of Control?Hiring Smart: You'Re Only As Good As Your Worst Employeeknowing The Numbers: Good Accounting Won'T Make Your Business, But Poor Accounting Can Ruin It.Leveraging Assets: All Your Assets? No Just The Financial Ones.Serving Customers: Is The Customer Always Right?
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