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The Ultimate Question: Driving Good Profits And True Growth
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Ceos Regularly Announce Ambitious Growth Targets, Then Fail To Achieve Them. The Reason? Their Growing Addiction To Bad Profits. These Corporate Steroids Boost Shortterm Earnings But Alienate Customers. They Undermine Growth By Creating Legions Of Detractorscustomers Who Complain Loudly About The Company And Switch To Competitors At The Earliest Opportunity.Based On Extensive Research, The Ultimate Question Shows How Companies Can Rigorously Measure Net Promoter Statistics, Help Managers Improve Them, And Create Communities Of Passionate Advocates That Stimulate Innovation. Vivid Stories From Leadingedge Organizations Illustrate The Ideas In Practice.Practical And Compelling, This Is The One Bookand The One Toolno Growthminded Leader Can Afford To Miss.
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- Q: What is the page count of this book? A: This book has two hundred twenty-four pages. It provides in-depth insights into corporate growth and profitability.
- Q: What is the binding type of 'The Ultimate Question'? A: This book features a hardcover binding. This durable format is ideal for frequent use and long-term reading.
- Q: What are the dimensions of the book? A: The book measures six point two six inches in length, one inch in width, and nine point two five inches in height. These dimensions make it easy to handle and store.
- Q: How do I apply the lessons from this book? A: You can apply the lessons by measuring your company's Net Promoter scores and implementing strategies to improve them. This will help foster customer loyalty and advocacy.
- Q: Is this book suitable for beginners in management? A: Yes, this book is suitable for beginners in management. It offers practical insights that are easy to understand and implement.
- Q: Can I use this book for team training sessions? A: Yes, this book can be used for team training sessions. Its case studies and actionable insights make it a valuable resource for group discussions.
- Q: How should I care for this hardcover book? A: To care for this hardcover book, store it in a dry place and avoid exposing it to direct sunlight. This will help preserve its condition over time.
- Q: Is this book safe for children? A: Yes, this book is safe for older children interested in business concepts. However, it's primarily aimed at adult professionals and leaders.
- Q: How do I keep this book in good condition? A: Keep the book away from moisture and handle it with clean hands. Avoid bending the cover or pages to maintain its integrity.
- Q: What makes this book different from other management books? A: This book focuses on the concept of Net Promoter scores, making it unique among management literature. It emphasizes creating customer advocates for sustainable growth.
- Q: Can this book help in improving customer relationships? A: Yes, this book provides strategies to improve customer relationships through understanding their feedback. Implementing these strategies can lead to better customer retention.
- Q: Is there a warranty or return policy for this book? A: Typically, books do not come with a warranty. However, return policies may vary by retailer, so it's best to check with the seller.
- Q: What if I receive a damaged copy of the book? A: If you receive a damaged copy, contact the retailer for a replacement or return. Most retailers have policies in place for damaged goods.
- Q: Are there any additional resources available with this book? A: While the book itself is a standalone resource, the author may provide additional materials or workshops. Check the publisher's website for updates.
- Q: Who is the author of 'The Ultimate Question'? A: The author is Fred Reichheld, a renowned expert in customer loyalty and business growth strategies. His insights are widely recognized in the field.
- Q: What genre does this book belong to? A: This book belongs to the management genre. It focuses on business strategies aimed at improving profitability and customer satisfaction.