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The Ultimate Small Business Marketing Toolkit: All the Tips, Forms, and Strategies You'll Ever Need!,Used
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Low and nocost tools that win customer loyaltyWhether you're setting up shop or already have your business off the ground, you need proven marketing strategies that get new customers in the door and keep them coming back. The Ultimate Small Business Marketing Toolkit gives you the resources to do just that, with a wide variety of costeffective marketing techniques you can use to turn your business vision into reality.Packed with dozens of worksheets, reallife examples, and stepbystep instructions, this allinone resource guides you through eight easytofollow marketing milestones. Armed with the tools in this book and on the CDROM, you'll be ready to Develop targeted customer profiles using affordable market research techniques Get inside the heads of customers and learn what makes them tick Navigate your marketplace and turn obstacles into opportunities Establish winning partnerships that support your company's growth Sell your brand to the world using brochures, Web sites, direct mail, and advertisingPushes your bottom line to a breakthrough level of success.Peter R. Russo, Director, Entrepreneurship Programs, Boston University School of Management
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